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Desiree Diaz

Senior Manager, Audience Development @ UMG

Diaz Diaz is a marketing professional with a passion for the entertainment industry. After earning a degree in Business Administration from the University of California, Berkeley, Diaz has focused on developing expertise in marketing, photography, and design. Diaz began their career as a Marketing Director for a popular DeCal Program, where they managed budgets, directed marketing strategies, and honed their social media and public relations skills.

Diaz has since taken on a variety of roles in marketing and digital strategy, including internships at Universal Pictures and Capitol Records. Diaz is now a Senior Associate in CRM Marketing at Pandora, where they specialize in growth and retention marketing. Diaz has a strong interest in the intersection between data-driven analytics and creative strategy.

Highlights

Oct 4 · linkedin

We’re looking for a passionate music fan to join as a coordinator on our NY Audience Development team! If you have a strong understanding of fandom and want to work on CRM campaigns for some of the biggest artists in the world, this job could be for you. If you know anyone who might be a good fit, let me know!

May 18 · linkedin

This past weekend, I graduated from University of California, Berkeley, Haas School of Business with a B.S. in Business Administration. I feel so lucky to have been challenged, both academically and personally, over the last four years.  It is bittersweet saying goodbye to a school that has given me so much – lifelong friends, unforgettable memories, unforeseeable growth, and invaluable life lessons – but I am excited to step into this new chapter of my life!

I was always so sure that I would be returning to LA post-grad, but the Bay has managed to keep me a little while longer. I am thrilled to be spending my first summer in the Bay working for Pandora as a Growth and Retention Marketing Intern. 🎶

Thank you for the world-class education, University of California, Berkeley! Go Bears! 🐻

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Desiree Diaz
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Location

New York, New York, United States