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Diego Zambrano

Founder, CREME®

Diego Zambrano is the Founder of CREME®, a cooking platform that offers step-by-step video recipes.27 He is a talented art director known for his big-picture thinking and ambitious approach to projects.1

Career Highlights

  • Founder of CREME®: Zambrano launched CREME®, which has grown into a global cooking platform with subscribers in over 50 countries.6
  • Previous Experience: Before founding CREME®, Zambrano worked at Work & Co for 7 years, leaving in August 2020 to focus on serving the food and hospitality industry.5

CREME® Developments

Under Zambrano's leadership, CREME® has experienced significant growth:

  • The platform reached subscribers in more than 50 countries, achieving its goal of creating a diverse, global cooking community.6
  • In September 2022, Zambrano announced that CREME® was preparing for some of its biggest launches since its inception.2

Personal Initiatives

Zambrano has shown a commitment to personal growth and exploration:

  • In January 2023, he announced plans to move to Asia for four months, indicating an interest in international experiences.4
  • He values contemplation and reflection, as evidenced by his LinkedIn posts about taking time to consider ideas deeply.3

Diego Zambrano's LinkedIn profile showcases his role as a visionary in the culinary content space, combining his background in design and technology with a passion for food and hospitality.

Highlights

Sep 28 · twitter

four ways to make choices

finite method

  1. don't choose, let others choose for you-you either win or lose and have a journey of peace or regret

  2. choose a goal, achieve it, and choose another goal and keep doing that forever-no journey if you choose an outcome

infinite method

  1. choose a goal that is visibly small for others and go as deep as you can, don't stop, don't look back, die as your own category-epic journey

  2. choose a goal that you can't achieve in a lifetime and go as far as you can, and leave for others to continue the journey

grand slam = 3 (craft) + 4 (mission)

*4 is not about scale, it's about values, scale fades, but values are infinite

Jul 3 · twitter

the next great tool is not a machine, but a mirror

Related Questions

What inspired Diego Zambrano to start CREME?
How did Diego Zambrano transition from graphic design to founding CREME?
What are some of the biggest launches CREME has prepared under Diego Zambrano's leadership?
How has Diego Zambrano's experience at Meta influenced his work at CREME?
What are the key features of CREME's cooking platform?
Diego Zambrano
Diego Zambrano, photo 1
Diego Zambrano, photo 2
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Experience

Founder at CREME® (June 1980 - Present)

Location

San Francisco, California, United States