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Dion McAsey

Dion Wynyard McAsey is the founder of Magrette Timepieces, a boutique watch brand based in Auckland, New Zealand. He has a lifelong passion for wristwatches, which began at the age of seven when he received his first watch as a gift from his mother. This sparked his interest in watch design and history, eventually leading to the creation of Magrette in 2007.127

Before founding Magrette, Dion worked as the Managing Director of a creative agency, where he gained experience designing for a French-Canadian watch company. Inspired by classic yachting and Italian design aesthetics, he envisioned a brand that combined timeless style with New Zealand cultural elements, such as the Māori koru symbol featured in the company’s logo. Magrette specializes in limited-edition mechanical watches with robust designs and high-quality craftsmanship.346

Dion also created Belmoto Timepieces, a sister brand inspired by vintage motorsport culture, further showcasing his dedication to blending artistry with functionality in watchmaking.5

Highlights

Aug 16 · extropian.co
Discover Magrette Timepieces Watches Collection and History
Jul 9 · thetimebum.com
Magrette Moana Pacific Waterman Kaitiaki - The Time Bum
Oct 31 · oracleoftime.com
In Focus: Magrette - Oracle Time
In Focus: Magrette - Oracle Time
Jan 1 · montre24.com
Magrette Watches - Montre24
Sep 21 · rolexmagazine.com
Welcome to RolexMagazine.com: The Magrette Story...
Welcome to RolexMagazine.com: The Magrette Story...

Related Questions

What inspired Dion McAsey to start Magrette Timepieces?
How does Magrette Timepieces differentiate itself from other watch brands?
What are some of the most popular models from Magrette Timepieces?
How does the design of Magrette watches reflect New Zealand culture?
What materials and techniques does Magrette use in their watchmaking process?
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Location

New Zealand