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Dr. Marcus Collins
Professor | Best-Selling Author | Keynote Speaker | Culture Scholar | Chief Strategy Officer | Forbes Contributor | MG100
Dr. Marcus Collins is a prominent figure in the field of cultural contagion and meaning-making, dedicated to bridging the gap between academia and practitioners to drive ideas and inspire action. He serves as a marketing professor at the Ross School of Business, University of Michigan, providing valuable insights and expertise in the realm of marketing.
Dr. Collins holds a rich educational background, encompassing a Doctor of Business Administration in Marketing from Temple University, an MBA in Strategic Brand Marketing from the University of Michigan, as well as a B.S.E. in Materials Science Engineering from the University of Michigan. He has also engaged in Executive Education programs at Columbia Business School, AACSB Bridge Program 2014, and pursued additional studies at institutions like Hyper Island and Cass Tech.
Throughout his career, Dr. Collins has been associated with prestigious organizations and roles, including serving as a Former Marshall Goldsmith 100 Coach at 100 Coaches Agency, a Former Contributor to the CMO Network at Forbes, and a Former Best-Selling Author for 'FOR THE CULTURE' published by Hachette Book Group. Additionally, he has contributed as a Juror at Effie Worldwide and Cannes Lions International Festival of Creativity, held positions such as Clinical Assistant Professor of Marketing and Lecturer at the University of Michigan, and worked in leadership roles at renowned agencies like Wieden+Kennedy and Doner.
Dr. Collins has also shared his expertise through various teaching roles, having been a Course Instructor at Harvard Extension School, Adjunct Professor of Marketing at New York University, and Instructor at institutions like Hyper Island and Miami Ad School. His diverse experience spans from being a Columnist at Adweek to occupying roles such as Chief Consumer Connections Officer, Executive Director of Social Engagement, and Account Director at different organizations.
His professional journey includes stints in innovative roles such as Director of Digital Strategy and New Media at Music World Entertainment, iTunes Partner Marketing Manager at Apple Computer, and Marketing Consultant at Harris Interactive, UK. Dr. Collins has also showcased his entrepreneurial spirit by being the Co-Founder and Director of Product Development at MUSE RECORDINGS, LLC.
