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Dragana Nikolic
Head of Corporate Affairs
Professional Background
Dragana Lukic is a seasoned professional with extensive experience in the Serbian pharmaceutical market. With a proven track record in product management, she has excelled in her roles, leveraging her expertise to achieve significant business outcomes and drive impact within the healthcare sector. Currently the Head of Corporate Affairs at Roche d.o.o., Dragana plays a vital role in shaping the company’s public image, facilitating strategic communication, and ensuring that the organization aligns with healthcare public policy standards and government affairs.
Throughout her impressive career at Roche, Dragana has held several pivotal positions, including Communications Manager and Business Unit Head, where she has honed her skills in overseeing comprehensive communication strategies and leading dynamic teams. Her leadership in these roles has been characterized by a firm commitment to fostering a positive attitude toward research and innovation, ultimately contributing to enhanced access and quality in healthcare for patients in Serbia and beyond.
Education and Achievements
Dragana's academic foundation is rooted in her studies at the prestigious University of Belgrade, where she pursued a degree in Pharmacy. This solid educational background laid the groundwork for her deep understanding of pharmaceutical products and the healthcare industry as a whole. Her education equipped her with both the knowledge and skills necessary to navigate the complexities of healthcare public policy and corporate affairs effectively.
In her current capacity at Roche, Dragana is not only focused on maintaining effective communication with various stakeholders but also on developing initiatives that meet the strategic business objectives of the organization. Her role involves conceptualizing and implementing media activities that resonate with the healthcare community, thereby enhancing the reputation and visibility of Roche in the pharmaceutical landscape.
Achievements
Dragana Lukic’s commitment to advancing healthcare initiatives has made her a notable figure in the Serbian pharmaceutical community. Her achievements reflect her dedication to improving healthcare access and quality, as well as her strategic prowess in product management and communications. Through her work, she has successfully navigated the intricacies of the pharmaceutical market, ensuring that innovative solutions are communicated effectively to healthcare professionals and patients alike. Dagana's ability to coordinate and implement proactive communications strategies has resulted in tangible benefits for the organizations she has worked for and the clients they serve. Her vision for a healthcare system that values innovation and research continues to drive her professional efforts, making her a respected leader in her field.
