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Drew Paquette

VP, Product at Innovid

Drew Paquette is a seasoned professional in the advertising technology industry, currently serving as VP of Product at Optable since June 2023.3 Prior to this role, he held the position of VP of Product, Identity at Innovid from April 2021 to February 2023, where he oversaw Innovid's identity platform and product strategy.3

Paquette's career in ad tech spans over a decade, with notable positions including:

  • Head of Data Products at 33Across (2018-2021)34
  • VP, Product Management at DoubleVerify (2016-2018)3
  • Head of Product at Accordant Media (2014-2016)3
  • Director, Audience Products at Collective (2013-2014)3
  • Senior Product Manager at AOL Advertising (2007-2012)3

He holds a Master of Science in Human-Centered Computing from the University of Maryland Baltimore County and a Bachelor of Arts in Industrial and Organizational Psychology with a minor in Business from Penn State University.3

Paquette is known for his expertise in identity solutions, data products, and audience targeting. He joined Innovid as part of the company's initiative to bolster its investment in identity and measurement, bringing his experience from previous roles to help build out Innovid's identity strategy and roadmap.12

Highlights

Oct 11 · news.mit.edu
MIT economist Joshua Angrist shares Nobel Prize
May 20 · innovid.com
Innovid Bolsters Investment in Identity and Measurement, Hiring ...
May 20 · globenewswire.com
Innovid Bolsters Investment in Identity and Measurement,
May 20 · GlobeNewswire
Innovid Bolsters Investment in Identity and Measurement, Hiring Several Industry Vets to Drive Strategy and Continued - GlobeNewswire
May 20 · GlobeNewswire
Innovid Bolsters Investment in Identity and Measurement, Hiring ... - GlobeNewswire
Innovid Bolsters Investment in Identity and Measurement, Hiring ... - GlobeNewswire

Related Questions

What are Drew Paquette's main responsibilities at Innovid?
How did Drew Paquette's roles at 33Across and DoubleVerify prepare him for his position at Innovid?
What is the future direction of Innovid's identity strategy under Drew Paquette's leadership?
How does Innovid's approach to identity differ from other companies in the industry?
What challenges does Drew Paquette face in building Innovid's identity strategy?
Drew Paquette
Drew Paquette, photo 1
Drew Paquette, photo 2
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Location

New York, New York, United States