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Dustin Goot

Team builder and product innovator helping businesses win with creators.

Dustin Goot is a seasoned media professional with a robust background in publishing and digital media for over a decade.

He excels in digital content strategy, ad product development, brand storytelling, influencer partnerships, social platform analytics, digital audience development, and data-driven content creation.

Dustin holds an MBA from UCLA Anderson School of Management and a B.A. in Psychology, Economics, and German from Grinnell College.

His career includes prominent roles like VP of Creator Product and Strategy at Pattern®, Head of Creator Monetization at TikTok, and Vice President of Influencer Strategy & Operations at ZEFR, among others.

Dustin Goot is passionate about exceeding customer and partner expectations by delivering innovative digital products and services and working with exceptionally talented individuals globally.

Highlights

Mar 21 · linkedin

I'm so proud to say I work at one of Fast Company's Most Innovative Companies in Pattern. When I came to here from TikTok, it was because of Pattern's innovative approach to and leadership position in eCommerce, giving me the opportunity to work at the intersection of creators and commerce. I am happily doing that today, with new service models we're launching for TikTok Shop and a SaaS platform that drives millions in creator affiliate revenue for brands. And the best innovations are still yet to come!

Aug 16 · linkedin

One of the things that excited me about joining Current Technologies at Pattern® is their strategic approach to creator marketing. Current’s platform and services are all about building a lasting community, not a one-off campaign. Engaging creators as partners, not mercenaries. Probably the foremost example of this is the ambassador community of nearly 5,000 creators we’ve built in partnership with Babe Original – a community that has delivered back millions in attributable revenue to the brand. If you want to learn more about how we’ve done this, please join our Webinar next Tuesday, Aug 22, at noon Eastern/9a Pacific.

https://lnkd.in/gDbCBWq6

Dustin Goot
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Location

Redondo Beach, California, United States