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Dylan Mabin

Senior Vice President - Product at Geopath

Dylan Mabin has had a significant career at Geopath, where he served as Senior Vice President and President. He joined the organization in 2008 and has played a crucial role in its operations for over 16 years. Mabin's tenure included leading various aspects of the business, ultimately becoming President in 2022, a position he held until his recent departure in October 2024.123

Mabin's educational background includes a degree from the University of Virginia, which has contributed to his expertise in geospatial analysis and data-driven decision-making within the out-of-home advertising industry.4 His leadership at Geopath was marked by initiatives to enhance measurement standards and drive innovation in audience metrics for out-of-home media.23

Following his departure from Geopath, Mabin is expected to pursue new opportunities, marking the end of a notable chapter in his professional journey.13

Highlights

Oct 2 · oohtoday.com
Geopath Looking Ahead as Mabin Departs - OOH TODAY
Geopath Looking Ahead as Mabin Departs - OOH TODAY
Mabin to Step Down as President of Geopath | Billboard Insider™
Jun 27 · Adweek
Out of Home Has Changed—It's Time for Marketers to Catch Up - Adweek
Out of Home Has Changed—It's Time for Marketers to Catch Up - Adweek
Jun 27 · Adweek
Dylan Mabin - Adweek
Dylan Mabin - Adweek
May 17 · blog.geopath.org
Geopath Names Dylan Mabin President
Sep 23 · oohtoday.com
Dylan Mabin named 'Acting President' of Geopath —What took so ...
Dylan Mabin named 'Acting President' of Geopath —What took so ...

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Dylan Mabin
Dylan Mabin, photo 1
Dylan Mabin, photo 2
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Location

New York, New York