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Ed Cravo

3x founder: 1 shutdown, 1 VC-backed & exit, 1 bootstrapped & profitable | CEO @ Keepers: Offshoring, but in-house. A done-for-you approach to building, supporting, and engaging your own thriving offshore team.

Ed Cravo is a seasoned entrepreneur and the Co-Founder & CEO of Keepers, a company dedicated to helping U.S.-based startups build nearshore teams in Latin America. He has been in this role since October 2021, based in New York City. Keepers offers a comprehensive solution that includes recruiting, compliant contracting, and talent integration support, allowing startups to create their own unified teams rather than relying on traditional staffing agencies.13

Before founding Keepers, Cravo co-founded Groundbreaker, a B2B FinTech and CRETech SaaS company that was later acquired by a NASDAQ-listed firm. At Groundbreaker, he played multiple roles, primarily focusing on sales, marketing, and recruiting, which contributed to significant growth metrics such as a 275% increase in monthly recurring revenue in 2020.134 His entrepreneurial journey reflects a strong background in startup environments, where he has consistently driven marketing and sales initiatives.

Cravo's approach at Keepers emphasizes a "direct-to-talent" model that aims to enhance productivity and creativity by integrating offshore talent into the client’s culture and mission.12 His experience positions him as an influential figure in the startup ecosystem, particularly in optimizing offshoring practices for emerging companies.

Highlights

Jul 19 · linkedin

NYC nearly melted on Monday ☀️🥵, still we had a packed house for the Diverse Innovators Happy Hour event.

I had the opportunity to share some thoughts and these were my thoughts:

The odds are stacked against entrepreneurs and investors. If you have a diverse background those odds are even less appealing. However, odds are for the cynics and entrepreneurship is a game for the optimists.

So instead we should focus on being productive by figuring out how we can help each other. One way would be to make the event more welcoming and be the difference between someone having a terrible or incredible evening.

Thank you to everyone who who attended and those that took some time to chat with Barbara R. and I.

A big thank you to our friends Ashley Ryder at VamosVentures, Carson Nye at Two Ravens VC, Christine Lu Hong at Techstars NYC, Daniel Paredes at SIERRA Ventures, and Mercedes Zhang LaFamilia Foundation for organizing, promoting, and running this great event!

Jul 15 · linkedin

🗽 NYC founders and venture investors, come mingle with Barbara R., myself, and 200 other diverse founders, investors and supporters.

Hosted by Keepers and our friends Ashley Ryder at VamosVentures , Carson Nye at Two Ravens VC, Christine Lu Hong at Techstars NYC Techstars, Daniel Paredes at SIERRA Ventures, and Mercedes Zhang at LaFamilia Foundation.

Comment and I'll DM you the signup link!

Related Questions

What inspired Ed Cravo to start Keepers?
How did Ed Cravo's experience at Groundbreaker influence his approach at Keepers?
What are some key achievements Ed Cravo has accomplished at Keepers?
How does Keepers' direct-to-talent model differ from traditional offshoring methods?
What challenges has Ed Cravo faced as a startup founder and how did he overcome them?
Ed Cravo
Ed Cravo, photo 1
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Location

New York, New York, United States