Suggestions
Eddie Smith
Senior Vice President, Revenue at PlaceIQ
Professional Background
Eddie Personal is a passionate and results-driven leader renowned for his exceptional ability to build multi-million dollar businesses from conception to commercialization. With a wealth of experience in the business and technology sectors, Eddie is adept at transforming innovative ideas into successful software products, playing a critical role in bringing them to market. His extensive career includes a strong focus on developing high-performance teams and scaling business processes that enhance profitability and operational efficiency.
Throughout his career, Eddie has accumulated vast experience working in both U.S. and global markets across multiple lines of business, carrying significant P&L responsibilities. His diverse expertise encompasses a range of sectors including data as a service (DaaS), intelligence software, digital marketing software, analytics, and digital media.
Education and Achievements
Eddie Personal's academic journey began at Florida State University, where he gained a solid foundation that propelled him into the competitive landscape of technology and business. His educational background includes specialized knowledge relevant to data, technology, and marketing, which has been instrumental in his career trajectory.
Over the years, Eddie has held several pivotal leadership positions at influential organizations, showcasing his ability to adapt and thrive in dynamic environments. Notably, he served as the Senior Vice President, Revenue at PlaceIQ, significantly contributing to the company’s growth and establishing it as a key player in the data-driven marketing landscape. Before that, he had successful tenures as Vice President of Data Solutions and Vice President of Enterprise & Channel at PlaceIQ, enhancing his depth of knowledge in data licensing and analytics.
Eddie's career also includes a notable stint at Twitter, where he was Head of Ads API. His role at Twitter placed him at the forefront of digital marketing technology on one of the world’s largest social platforms. He further expanded his influence in the marketing and technology sectors as Chief Revenue Officer at Topsy Labs and held vital positions at Quantcast, SocialMedia.com, WebTrends, and several others, driving product development and marketing strategies that have led to sustainable revenue growth.
Notable Contributions and Recognitions
Beyond his role at PlaceIQ and Twitter, Eddie has made substantial contributions in his previous positions, including VP of Platform at Quantcast and VP of Digital Marketing at WebTrends. His contributions to industry innovations, particularly within the realms of online measurement, digital marketing technology, and data solutions, have not gone unnoticed. His leadership has undeniably made a lasting impact on how businesses approach digital transformation and monetization strategies.
Eddie’s specialization in large-scale enterprise solutions, SaaS, and DaaS underscores his capability to leverage data in meaningful ways that drive business results. He has a profound understanding of the complexities associated with digital media, incorporating geospatial and location data into contemporary marketing strategies seamlessly. His work has significantly helped organizations navigate the intricacies of real-time bidding (RTB) and data management platforms (DMP).
As he continues to pave the way in the digital marketing landscape, Eddie remains committed to fostering innovation and driving results. His extensive experience across various high-profile organizations equips him with a unique perspective on the challenges and opportunities present in the business landscape today. With a firm belief in the potential of data-driven decision-making and an unyielding focus on growth, Eddie Personal is well-positioned to continue making a positive impact in his field.


