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Eduardo Conrado
President
Eduardo Conrado is a prominent executive currently serving as a member of the Board of Directors at Southwest Airlines, having been nominated to the board in April 2023. He is also the President and Chief Strategy and Innovation Officer at Ascension, which is the largest non-profit health system in the United States. His role at Ascension involves overseeing the development of digital and data strategies, care delivery operations, and corporate strategy.12
Professional Background
Conrado has a rich history in leadership roles across various industries:
- Ascension: Prior to his current position, he served as Executive Vice President and Chief Strategy and Innovation Officer, where he managed significant technology budgets and was instrumental in digital transformation initiatives.14
- Motorola Solutions: He held several key positions, including Executive Vice President—Chief Strategy and Innovation Officer, where he led the company's digital transformation efforts.14
- ArcBest Corporation: Conrado has been a board member since 2016, contributing his expertise in logistics and transportation.24
Education
Eduardo Conrado holds multiple degrees:
- Bachelor of Science in Industrial Engineering from Texas Tech University.
- Master of Business Administration (MBA) in International Finance from ESADE in Barcelona, Spain.
- Additional MBA from Thunderbird School of Global Management.125
Board Memberships
In addition to his role at Southwest Airlines, Conrado serves on the boards of:
- ArcBest Corporation
- Catholic Health Association of the USA
- The Field Museum in Chicago
- American Red Cross of Greater Chicago.345
Skills and Expertise
Conrado is recognized for his strategic leadership and innovation capabilities, particularly in digital transformation and corporate strategy. His extensive experience includes managing large-scale operations and implementing innovative business models that enhance organizational performance and revenue growth.12
Overall, Eduardo Conrado's diverse background and leadership experience make him a valuable asset to Southwest Airlines' Board of Directors.

