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Eduardo Sarmiento

Marketing Manager / Global & Regional Experience

Eduardo Sarmiento is a seasoned professional with 14 years of extensive experience in Integrated Marketing Strategy and Communications.

His expertise spans across various domains including Digital Marketing, Paid Media, Team Development & Management, Branding, Integrated Communications Planning, Direct-to-Consumer eCommerce, eCRM, and one-to-one marketing strategies.

In the realm of Digital Marketing, Eduardo specializes in strategic modeling, ecosystem design, SEO, general data management, audience nurturing, and data-driven strategy development.

He is well-versed in Paid Media channels such as SEM, display programmatic, and social media. Additionally, he possesses knowledge in DMP management and multi-touchpoint conversion attribution.

Eduardo has a proven track record in team development and management, with experience in setting up and managing internal studios. He has successfully overseen 3 international digital business and content studios.

His skills extend to Branding and global brand design and management. He excels in creating and executing multi-touchpoint integrated communications plans. Moreover, he has a knack for establishing, optimizing, and operating direct-to-consumer eCommerce platforms.

Eduardo's proficiency also lies in developing eCRM strategies and implementing one-to-one marketing approaches for long-term value creation.

Eduardo Sarmiento
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Location

Mexico City Area, Mexico