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Eivind Fiskerud
Utviklingsredaktør at Bergens Tidende
Eivind Hjertholm Fiskerud is a media professional who has recently taken on a new role focusing on artificial intelligence (AI) at Schibsted News Media.14 He previously served as the development editor (utviklingsredaktør) at Bergens Tidende, a Norwegian newspaper.14
In his new position, Fiskerud is responsible for advancing AI work across Schibsted's Norwegian and Swedish media houses.1 He has been central to a project examining the impact of AI on future newsrooms and will play a key role in following up on this work.1
Fiskerud's background includes:
- Development Editor at Bergens Tidende (2018-2023)1
- Head of Data and Analysis for Schibsted's subscription newspapers (prior to 2018)1
- Current role: Director Editorial AI at Schibsted2
In his new capacity, Fiskerud has established regular meetings for those responsible for AI in Schibsted's newsrooms and product teams to exchange learnings and identify collaborative AI initiatives.3 One of the prioritized projects for this year is the development of a "Copilot for journalists" to be integrated into the content management system (CMS).3
Fiskerud is known for his dedication to exploring how AI can enhance journalism while maintaining a critical approach to the challenges this technology poses for the profession and the industry.1



