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Elie Javice

Chief Digital and Tech Officer at Firehouse Subs

Elie Javice is currently the Chief Digital and Tech Officer at Firehouse Subs, a part of Restaurant Brands International (RBI).1 His career at RBI has progressed through several roles:

  1. Chief Digital and Tech Officer at Firehouse Subs (2023 - Present)
  2. Chief Digital Officer at Popeyes Louisiana Kitchen US and Canada (2022 - 2023)
  3. VP, Tech Product Management and CRM (2019 - 2022)
  4. Director, Tech Product Management and CRM (2018 - 2019)1

Prior to joining RBI, Javice worked as a Program Manager at Microsoft from 2015 to 2018.1 He has a background in computer science from the University of Pennsylvania and studied entrepreneurship, innovation, and real estate at The Wharton School.1

At RBI, Javice has been instrumental in driving digital transformation across the company's brands, including Burger King, Tim Hortons, and Popeyes.3 He has focused on combining physical and digital data to enhance customer engagement, implementing loyalty programs, and developing digital experiences such as mobile apps and kiosks.3

Javice has been involved in notable marketing campaigns, such as the "Whopper Detour" for Burger King, which creatively promoted their mobile app ordering feature.23 He emphasizes the importance of understanding customer behavior and shifting focus from same-store sales to sales per guest and guest frequency.3

Highlights

Sep 3 · youtube.com
Elie Javice of Restaurant Brands International (RBI) - YouTube
Elie Javice of Restaurant Brands International (RBI) - YouTube
Nov 7 · getlatka.com
How Mparticle hit $76M revenue and 150 customers in 2024.

Related Questions

What are Elie Javice's main responsibilities at Restaurant Brands International?
How did Elie Javice transition from Microsoft to Restaurant Brands International?
What impact has Elie Javice had on the digital transformation at Firehouse Subs?
What are some key projects Elie Javice has led at Restaurant Brands International?
How does Elie Javice's background in computer science influence his role in tech product management?
Elie Javice
Elie Javice, photo 1
Elie Javice, photo 2
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Location

Miami Beach, Florida, United States