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Eliza Goode

Strategic Product Marketer

Eliza Goode is a seasoned marketing professional with a strong background in product launches, customer engagement, and cross-functional collaboration.

With over 10 years of experience, Eliza is dedicated to delivering top-notch products that enhance customer acquisition, upsells, and retention, leveraging effective sales enablement.

During her tenure at CarGurus, Eliza spearheaded go-to-market strategies for the core product portfolio by coordinating efforts across various departments including Product, Marketing, Sales, and Pricing/Packaging teams.

Eliza holds a Bachelor of Economics with a focus on Marketing, Operations, and Information Management from The Wharton School. She also completed her High School education at Noble and Greenough School.

Apart from her professional achievements, Eliza has diverse interests including yoga, travel, home organizing, self-development books, and spending time with her Yorkie.

Her career history includes roles such as Product Marketing Manager, Wellness Consultant at Goode Clean Living, and various positions at American Express ranging from Manager to Chief of Staff.

Eliza's expertise spans acquisition marketing, strategic planning, loyalty marketing, and customer insights analysis, showcasing her versatile skills in the marketing domain.

Eliza Goode
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Location

Greater Boston