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Elizabeth Hilfrank

Senior Marketing Associate, Video at Drift

Elizabeth Hilfrank is currently the Content and Communications Lead at Glasswing Ventures.2 Prior to this role, she spent five years at Drift, a Salesloft Company, where she held various positions in content marketing.2 During her time at Drift, Elizabeth served as a Content Marketing Manager, focusing on the company's podcast network and other content initiatives.14

At Drift, Elizabeth:

  • Managed the Drift podcast network, which included four shows4
  • Helped build a content strategy around videos, podcasts, webinars, books, blogs, and newsletters2
  • Worked on the video team for about two and a half years before transitioning to content marketing4

Elizabeth graduated summa cum laude from Gettysburg College with a BA in Interdisciplinary Studies focused on journalism.2 During her time at Gettysburg College, she was also a member of the women's cross country team, serving as team co-captain.3

Highlights

Nov 21 · glasswing.vc
Our Team | Glasswing Ventures
Jun 14 · motionagency.io
Running multiple podcasts to humanize your company's brand with ...
Aug 23 · oktopost.com
Mastering B2B Social: Secrets from Drift's Content Marketing Manager
Mastering B2B Social: Secrets from Drift's Content Marketing Manager
Elizabeth Hilfrank - Women's Cross Country - Gettysburg College ...

Related Questions

What inspired Elizabeth Hilfrank to transition from the video team to content marketing at Drift?
How does Elizabeth Hilfrank measure the success of Drift's podcast network?
What challenges did Elizabeth Hilfrank face when expanding the Drift podcast network?
How does Elizabeth Hilfrank select hosts for the Drift podcast shows?
What strategies does Elizabeth Hilfrank use to repurpose podcast episodes into other content formats?
Elizabeth Hilfrank
Elizabeth Hilfrank, photo 1
Elizabeth Hilfrank, photo 2
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Location

Boston, Massachusetts, United States