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Elizabeth Pargaman

Events, Field, and Partner Marketing

Elizabeth Pargaman is a Global Partner and Field Marketing Manager at Maropost. She has a background in events, field, and partner marketing, and is active on LinkedIn, where she shares insights and experiences related to her professional journey.

Pargaman has previously expressed her thoughts on navigating the event industry, particularly as an introvert, emphasizing that being introverted does not mean avoiding social interactions altogether. She has also discussed her experiences with layoffs and maintaining connections in the industry, showcasing her engagement with the marketing community.123456

In addition to her professional role, she is noted for her active participation in various industry events, reflecting her commitment to fostering relationships and networking within her field.

Highlights

Jul 22 · linkedin

Just popped into the new #Nespresso store in Austin this weekend, and wow! 🤩☕

In marketing, we constantly talk about customer experience. Nespresso implemented a few simple upgrades that resulted in an enjoyable experience.

  1. Upon entry, you're now greeted by a store manager who adds your name to the list, and invites you to grab a cup of coffee.

  2. Once you head to the coffee station, you'll see multiple stations supplied with all the items needed for your coffee. For the iced coffee fans, ice is readily available - just ask!

  3. Selection of your pods and the checkout process remains quick and easy.

  4. My favorite part! There is now a recycling station. The station is setup so that you can grab a recycling bag on your way out, and then upon your next visit to restock, you can place the filled bag in the recycling container. This is a simple but HUGE upgrade from having to remember to go to the local shipping store to send off your pods. One less errand is a WIN for me.

Anyone else checked it out yet? What did you think? ☕️

Apr 23 · linkedin

Last week I had the pleasure of working on not one, but TWO events with the Maropost ANZ team. Highlights included a stellar Maropost Success Summit with product and partner sessions, a booth at Retail Global’s #RetailFest, seeing Carter and Kristyn present, making new Aussie besties, and HOLDING A KOALA!!!

Australia - you haven’t seen the last of me! Can’t wait to work with the team even closer moving forward 💪🏼

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Elizabeth Pargaman
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Location

Austin, Texas, United States