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Emily Bahor
Senior Director, Partnerships at USA TODAY
Professional Background
Emily Bahor is a highly skilled digital advertising and marketing executive with an impressive 14 years of cross-platform media experience. Emily has built a remarkable career, significantly driving growth and strategic partnerships in various roles across several prominent organizations. Recognized for her exceptional leadership qualities, she not only leads teams but also exhibits a keen passion for sourcing, cultivating, and nurturing mutually beneficial partnerships that promote collective success.
Currently, Emily serves as the Senior Director of Affiliate Partnerships at USA TODAY Sports Media Group, where she plays a pivotal role in shaping the company's affiliate marketing strategies. Her strategic vision and execution drive important partnerships that enhance the brand's visibility and revenue streams. Prior to this role, she was the Director of Partner Management at the same organization, which allowed her to refine her skills in client relations and campaign management.
Career Journey
Emily's career journey began in media planning, where her strong foundation in advertising was laid as a Media Planner and Buyer at PHD Media. During her time there, she honed her analytical skills and developed expertise in media buying strategies that maximize client returns. Her experience was further enriched by her formative role at BBDO Worldwide as a Human Resources Intern, where she gained insights into the nuances of team dynamics and organizational culture.
Transitioning from traditional media to a more digital-focused landscape, she took on increasingly strategic roles in partnerships and development. As the former Director of Strategic Partnerships at LookSmart, Emily led initiatives that expanded the company's network of affiliations, driving innovation and collaboration across the board.
At Epic Marketplace, she started as a Senior Partner Development Manager, transitioning to the role of Director of Partner Development. Here, Emily showcased her ability to foster deep relationships with key stakeholders and drive collaborative projects that benefitted all parties involved. Her solid track record in securing lucrative deals reflects her adeptness at navigating complex negotiation landscapes while aligning everyone towards a common goal.
Education and Achievements
Emily Bahor graduated with dual Bachelor's Degrees in Advertising and Creative Writing from Western Michigan University. This unique combination has equipped her with both the strategic and creative skills necessary for excelling in the dynamic fields of advertising and marketing. Her education nurtured a deep understanding of consumer behavior and message crafting, enabling her to devise effective and compelling marketing solutions.
Throughout her career, Emily has made significant contributions to the companies she has worked for, not only through her leadership in partnerships but also through mentorship and community engagement. She is passionate about fostering the next generation of advertising professionals, sharing her knowledge and expertise to inspire up-and-coming talent in the industry.
Emily’s ability to adapt to the rapid changes in the digital marketing landscape while creating lasting relationships with partners makes her a sought-after leader in the industry. Her work emphasizes the importance of collaboration, creativity, and a strategic approach to media that benefits all stakeholders and maximizes opportunities for growth.
Achievements
- 14 years of experience in cross-platform media and digital marketing.
- Senior Director of Affiliate Partnerships at USA TODAY Sports Media Group, currently shaping strategic affiliate initiatives.
- Former Director of Partner Management, demonstrating a strong focus on client success and engagement.
- Successful leadership in building strategic partnerships at LookSmart, expanding network opportunities.
- Expertise in media buying and planning demonstrated in earlier roles at PHD Media, establishing a robust foundation in advertising.
