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Emily Keeney

Brand Director, North America at Oatly

Emily Keeney is the Brand Director for North America at Oatly, a leading oat milk company.1 In her role, she is responsible for overseeing brand strategy and marketing initiatives for Oatly in the North American market.

Career Progression

Emily has held multiple positions within Oatly, showcasing her growth and expertise in the company:

  • Brand Director, North America: Her current role, where she leads brand strategy for the region.2
  • Director, Media + Digital: A previous position where she likely managed digital marketing efforts.3
  • US Media + Digital Lead: An earlier role focused on media and digital strategies.3
  • Social Strategy Lead: In this capacity, she led creative strategy for social content and managed the creative team to produce engaging content across brands.2

Skills and Expertise

Emily's background demonstrates strong capabilities in:

  • Brand strategy and management
  • Digital marketing and media
  • Social media content creation and strategy
  • Creative team leadership

Recent Work

Emily recently played a key role in Oatly's partnership with Barry's, a global fitness brand. She was quoted discussing the launch of Oatly's new Unsweetened Oatmilk at Barry's in-studio Fuel Bars, highlighting her involvement in major marketing initiatives and product launches.1

Emily Keeney is based in Portland, ME, and her professional experience at Oatly has positioned her as a significant figure in the company's North American brand strategy and marketing efforts.4

Highlights

Oatly Teams Up with Barry's to Bring Oatmilk to Its In-Studio Fuel ...
Mar 18 · GlobeNewswire
Oatly Teams Up with Barry's to Bring Oatmilk to Its - GlobeNewswire
Oatly Teams Up with Barry's to Bring Oatmilk to Its - GlobeNewswire
Mar 18 · Yahoo Finance
Oatly Teams Up with Barry's to Bring Oatmilk to Its In-Studio Fuel Bars Nationwide for the First Time - Yahoo Finance
Oatly Teams Up with Barry's to Bring Oatmilk to Its In-Studio Fuel Bars Nationwide for the First Tim

Related Questions

What are some of Emily Keeney's most notable campaigns at Oatly?
How did Emily Keeney transition into her role as Brand Director at Oatly?
What is Emily Keeney's educational background?
What other brands has Emily Keeney worked with?
How has Emily Keeney's work impacted Oatly's market presence?
Emily Keeney
Emily Keeney, photo 1
Emily Keeney, photo 2
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Experience

Brand Director, North America at Oatly since July 2023
Director Brand + Engagement, Oatly; Director Media + Digital, Oatly; US Media + Digital Lead, Oatly; Social Strategy Lead, Oatly

Education

BA in English, Magna Cum Laude, Providence College, 2005 - 2009

Location

Portland, Maine, United States