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Emma Franks

AVP, Marketing at TAB Bank - Speaker: Digital Ads, Analytics & Measurement, Forecasting

Emma Franks Nunez is the Assistant Vice President Marketing at TAB Bank, based in the Louisville Metropolitan Area. She is a strategic and technical marketing leader with a proven track record of success in the banking industry.1

Career Highlights

Emma's recent accomplishments include:

  • Growing the B2B lending portfolio for a billion-dollar digital bank
  • Playing a key role in the marketing launch of a new B2C debit rewards product
  • Improving customer experience and revenue growth in various roles

Professional Background

Emma has held several positions throughout her career:

  • Assistant Vice President Marketing at TAB Bank (August 2022 - Present)
  • Account Based Marketing Manager at TAB Bank (January 2020 - August 2022)
  • Senior Paid Social Account Manager at Hanapin Marketing (January 2019 - January 2020)
  • Various roles at Hanapin Marketing, including Senior Account Manager and Production Associate (October 2015 - January 2019)1

Education

Emma holds multiple degrees:

  • Master of Business Administration (MBA) from Indiana University - Kelley School of Business (2018 - 2021)
  • Master of Science (MS) from Indiana University - Kelley School of Business (2020 - 2021)
  • Bachelor's Degree from Brigham Young University (2011 - 2015)1

Skills and Expertise

Emma's areas of expertise include:

  • Paid media
  • Marketing operations
  • Brand and product messaging
  • Budget management and forecasting
  • Tagging and analytics
  • Talent development
  • Market research1

Certifications and Awards

Emma has earned numerous certifications from companies like Google, Microsoft, and LinkedIn. She has also received several awards, including:

  • PPC Rising Stars of 2021 (March 2022)
  • Employee of the Quarter at TAB Bank (May 2021)
  • Multiple Employee of the Month awards at Hanapin Marketing1

Emma Franks is a driven professional who describes herself as a "perennial problem-solver" motivated by learning, helping others, and making an impact in her field.1

Highlights

Jan 22 · iza.co
Emma Franks - Assistant Vice President Marketing at Tab Bank - Wiza

Related Questions

What are some of Emma Franks' key achievements at TAB Bank?
How did Emma Franks contribute to the marketing launch of the new B2C debit rewards product?
What strategies did Emma Franks use to grow the B2B lending portfolio?
What certifications does Emma Franks hold in digital marketing?
How has Emma Franks' role evolved since she joined TAB Bank?
Emma Franks
Emma Franks, photo 1
Emma Franks, photo 2
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Location

Louisville Metropolitan Area