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Eric Beraldo

Marketing and Branding Coordinator - Graduate in Digital Marketing - Social Media - Performance

Eric Beraldo is a seasoned marketing professional with 14 years of experience in the field.

His expertise lies in the development and management of sell-in and sell-out campaigns, product positioning, team management, budget control, and designing POP materials.

He is skilled in organizing conferences, workshops, and tradeshows, utilizing knowledge in social media analytics and web traffic tools such as Google Analytics.

Eric is experienced in planning and implementing inbound marketing strategies, sponsored link and remarketing campaigns using Adwords for lead generation and brand awareness.

He excels in developing endomarketing campaigns, analyzing reports to map out new sales strategies, implementing co-marketing strategies, and conducting ROI analysis.

His proficiency extends to SEM and SEO strategies with a focus on below-the-line marketing activities.

Eric Beraldo pursued a Master of Business Administration (MBA) in Management of Retail Businesses and another MBA in Digital Marketing and E-commerce.

He also holds a Bachelor's degree in Marketing and Advertising.

Throughout his career, Eric has held key roles such as Marketing Specialist at Seal Telecom, Branding and Marketing Coordinator at Akna - Marketing Automation Software, Marketing Coordinator at Axyon Distribuidora, and Marketing Supervisor at GTA - Global Travel Assistance, among others.

Eric Beraldo
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Location

São Paulo, São Paulo, Brazil