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Eric Maury
Creative Director // Copywriter
Eric Maury is a seasoned copywriter with over 10 years of experience, specializing in creating witty and pithy copy. He has a diverse background in healthcare advertising, spanning DTC, HCP, and OTC.
As a key contributor on various launch and pitch teams, Eric has written scripts and campaigns for notable brands such as Walmart, MTN DEW, Facebook, In Good Taste Wines, Revolver Plates, and Pearl Milling Company (formerly Aunt Jemima).
Aside from his professional endeavors, Eric has a creative side, having developed an award-winning student work at San Diego Portfolio Studio and launched a mobile coffee company in his free time.
With a deep understanding of health and wellness, coffee, and 90s R&B, Eric has been involved in teaching through developing a Creative Bootcamp course at San Diego Portfolio Studio.
Education-wise, Eric holds a Master of Arts (M.A.) in Media Theory and Studies from The New School, along with an Advertising Certificate specializing in Copywriting from Portfolio MasterClass. He also studied English Literature at Rutgers University and attended Fair Lawn High School.
In terms of professional experience, Eric has held positions at various organizations such as Langland, Eric Maury Creative, Maury Management, ZS, AbelsonTaylor Group, H4B Chelsea, S50, MRM, Precision Value & Health, Ten35, TBWA\WORLDHEALTH, Neon - An FCB Health Network Company, Saatchi & Saatchi Wellness, CultHealth, Klick, The Bloc, Hill Holliday, and McCann Health.
Highlights
We’ll look back at some of these amazing sports gambling ads like we revere old Phillip Morris ads
Execution: 11/10 Morals: 0/10
Business got easier when I turned my focus toward, 'how do I completely remove myself from the stuff that isn't moving the needle?'
This year, DRIP will do 100k of revenue, and i spend 5 hours a week on it. $0 ad spend. Kind of wild.
Funny enough, there's no secret to it. It's as simple as automating workflows. From inquiry to onboarding. And everything in between.
With today's tools, creating an enduring operation has never been easier.
If you want to see how I did it, and how I continue to do it for numerous health and wellness clients, read on.
Let me know what you think in the comments!
#business #privatepractice #copywriting #automation #marketingandadvertising #therapist #menshealth #chiropractor
