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Erika Lehmann
I bring structure to creative and tech projects using an Agile approach
Professional Background
Erika Lehmann is a seasoned startup veteran with a rich and diverse professional history that spans over seven years in project management, product management, and video editing. Her career journey is marked by a strong entrepreneurial spirit, having co-founded three companies while also contributing to five different organizations in various capacities. This breadth of experience has equipped Erika with an impressive skill set, allowing her to adapt seamlessly to numerous industries and projects. Her expertise is prominently positioned within the Internet Marketing and Software as a Service (SaaS) sectors, where she has effectively served as both Project Manager and Operations Director.
Erika’s professional journey began with her commitment to understanding the intricacies of digital platforms and user experience. Since entering the workforce in 2015, she has dedicated herself to mastering the art of project management while honing her customers' relations skills, focusing on agile methodologies to ensure that each startup project runs smoothly. Her responsibilities range from managing website development and design processes to hiring remote teams and producing engaging marketing videos. Each of these tasks underscores her multifaceted approach to nurturing a startup’s operational success.
Beyond project management, Erika has also excelled in design, art, creativity, and technology. Her passion lies in assisting companies in navigating the digital landscape, introducing them to essential tools that can organize their projects and implement agile strategies. Erika’s well-rounded skill set enables her to approach problems creatively and strategically, making her a valuable asset in any innovative team.
Education and Achievements
Erika’s academic journey has significantly contributed to her versatility and understanding of user interaction and experience. She holds a Master’s degree in UX: Usability, Interaction Design, and User Experience from BSM - Universitat Pompeu Fabra, where she cultivated a deep understanding of how to design user-centric products that drive engagement and satisfaction.
Prior to her master’s studies, she earned a Bachelor of Arts (B.A.) in Literature and Linguistics from Universidad Central de Venezuela, which has fine-tuned her communication skills and understanding of diverse narratives. Erika has furthered her knowledge through postgraduate studies in Cultural Journalism at Universidad Nacional de La Plata, adding a layer of richness to her ability to narrate stories effectively through various digital media.
Erika is not only an academic achiever but has also demonstrated her leadership prowess through her various roles in organizations. As the Head of Product and Co-Founder of Vidalytics, she played a pivotal role in guiding product developments and strategic operations, solidifying her status as a trailblazer in product management.
Achievements
Throughout her illustrious career, Erika has amassed a plethora of skills that reflect her dedication and experience.
- Product Planning, Backlog Grooming, and Requirements Gathering: Erika's ability to efficiently organize project tasks ensures that product development stays on track and meets stakeholder expectations.
- Project Planning and Organization: Her solid foundation in creating structured project plans fosters a collaborative environment, crucial for teams working under tight deadlines.
- User Experience Research and Wireframing: With a strong focus on user-centric design, Erika employs research methodologies to create wireframes that enhance usability and improve user engagement.
- Design Operations: Her passion for design serves her well in improving operational efficiencies within product teams, ensuring that the creative vision aligns with business objectives.
- Marketing Management: Erika brings to the table a comprehensive understanding of digital marketing strategies, which helps organizations capture the attention of their target audience.
- Creative Project Management: Her ability to blend creativity with project management ensures that each project not only meets objectives but is also innovative and impactful.
- Copyediting / Proofreading: Erika’s linguistic background benefits her in producing quality content that resonates with audiences.
- Technical Skills: Erika possesses foundational knowledge in HTML, CSS, and Bootstrap, as well as intermediate proficiency in platforms like WordPress and Webflow, allowing her to engage with technical teams effectively.
As a USA resident and Polish citizen, Erika enjoys the flexibility to work in both the USA and EU markets, opening up a world of opportunities for cross-border collaborations and innovative projects. Utilizing her combined technical, creative, and managerial skills, she is well-positioned to continue leading and supporting projects that push boundaries in the tech and startup landscapes.
