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Erin Catchpole

Marketing Manager

Erin Catchpole is a seasoned strategic marketing manager with a strong background in developing segmented marketing campaigns and utilizing analytics to enhance customer experiences and drive sales growth.

Erin holds a Bachelor of Commerce (B.Com.) degree in Marketing and Business Management from the University of Tasmania.

She has held key roles in renowned organizations, including Australia Post as a Retail Campaign Lead, MECCA Brands as a Loyalty Manager, ME Bank as a CRM and Direct Marketing Lead, and Telstra as a Lifecycle and Retention Specialist.

Erin's expertise lies in creating world-class customer journeys, fostering loyalty, and reducing churn by implementing data-driven marketing strategies and building valuable relationships with stakeholders. She excels in problem-solving and is dedicated to achieving exceptional results in the field of marketing.

Her professional journey includes a successful tenure in the Telstra Graduate Program, where she honed her skills in Marketing and Product Management, and early experience in Human Resources Assistant role at Hobart City Council.

Erin Catchpole
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