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Erin Leuschke
Product Manager at New Zealand Trade and Enterprise
Professional Background
Erin Leuschke is a passionate professional with a wealth of experience in working with people and products, boasting an impressive career spanning numerous years in various roles across the digital landscape. Currently serving as a Product Manager at Reach, part of New Zealand Trade and Enterprise, Erin has demonstrated an exceptional ability to harness creativity, technology, and collaboration to deliver impactful results.
Erin's career at New Zealand Trade and Enterprise is marked by a series of progressive roles, starting as the Digital Products Lead and later as the Creative Hub Business Partner. In these capacities, she has played a pivotal role in driving digital innovation and overseeing product development strategies that align closely with the organization’s wider goals of supporting New Zealand's trade initiatives.
Before joining New Zealand Trade and Enterprise, Erin co-founded myyodaa, where she helped shape the vision and execution of this business, underscoring her entrepreneurial spirit and her commitment to fostering creative digital solutions. Erin's earlier career includes being the Head of Digital NZ and a Partner at SenateSHJ, consolidating her expertise in managing digital projects and campaigns that engage and inspire audiences. Her role as Head of Digital at Embolden Agency further showcased her proficiency in directing digital strategies that resonate with clients' needs.
Education and Achievements
Erin's academic credentials are as impressive as her professional journey, having earned a Bachelor of Communications, focusing on Film and Television from Auckland University of Technology. Her educational background also includes a Postgraduate Diploma in Multimedia and a Diploma in Sound Engineering and Music Technology from the renowned SAE Institute in Auckland. This strong foundation in multimedia, coupled with her practical experience, has equipped Erin with a unique skill set that bridges creative storytelling with technological expertise.
Skills and Expertise
Erin is recognized not only for her extensive experience in product management and digital strategy, but also for her creative approach to problem-solving and her ability to lead teams towards achieving shared goals. Her diverse career path has provided her with a rich understanding of the dynamics of the digital landscape, making her a valuable asset to any organization. As an advocate for innovation, Erin is driven to leverage technology and creativity to improve products and engage users effectively.
Contributions and Community Engagement
In addition to her professional roles, Erin has contributed to various projects that highlight her commitment to community engagement and collaboration. Her experience as a Creative Producer and Account Manager at Plus Two allowed her to interface with clients directly, ensuring that their expectations were met with high-quality deliverables.
Conclusion
Overall, Erin Leuschke's extensive experience, educational background, and relentless passion for working with people and products make her a prominent figure in the digital space. With an impressive portfolio and a proven track record of success, she is poised to continue making significant contributions to the industry in her current role and future endeavors.
