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Ernest Hui

UX Design Director - Product Design Director - Head of UX

Ernest Hui is the Head of UX/UI Design at Cathay Pacific Airways.12 He plays a key role in the company's efforts to prioritize user experience and digital transformation. Hui has been involved in developing Cathay Pacific's design system called HORIZONS, which aims to improve consistency, accessibility, and efficiency in the airline's digital products.1 He has participated in industry discussions about customer experience differentiation and innovation in the aviation sector.23 Hui's work focuses on enhancing the airline's digital touchpoints to meet evolving customer expectations, especially in the wake of changes brought about by the COVID-19 pandemic.1

Related Questions

What are some key projects Ernest Hui has led at Cathay Pacific?
How has the pandemic influenced Cathay Pacific's UX/UI design strategies?
What is the HORIZONS design system at Cathay Pacific?
How does Cathay Pacific ensure consistency and accessibility in their design?
What are the future plans for Cathay Pacific's UX/UI design team?
Ernest Hui
Ernest Hui, photo 1
Ernest Hui, photo 2
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Location

Hong Kong, Hong Kong SAR