Suggestions
Ethan Beute, MBA
Chief Evangelist at Follow Up Boss | WSJ bestselling author of 📚 2.5 books | Host of 🎧 Real Estate Team OS and Chief Evangelist | EX, CX, video messaging, human connection
Ethan Beute, MBA, is a marketing strategist, messaging specialist, and branding enthusiast with a passion for helping people communicate effectively and connect on a human level. He is an educator, content writer, producer, and editor with a knack for storytelling and engaging audiences.
As an Amazon and Wall Street Journal bestselling author, Ethan has written books on rehumanizing business and human-centered communication. He is also a podcast host and a seasoned speaker with expertise in omni-channel campaign building.
Ethan's diverse skill set includes content creation, collaborative participation, teaching and training, and crafting short-form promotional messaging. He excels in speaking passionately on topics he's well-versed in, as well as concise and clear writing. With proficiency in Adobe Creative Cloud tools and extensive experience in email marketing, Ethan has a solid foundation in digital marketing strategies.
After years of leading marketing teams in various cities, Ethan found his niche at BombBomb, a software startup, where he significantly contributed to the company's exponential growth. With a focus on enhancing communication and connection through personalized video messages, he has sent over 15,000 video messages and co-authored multiple books on the subject.
Currently, Ethan is embarking on a new venture at Follow Up Boss, where he's working on developing a Team OS framework to empower real estate teams. With a background in communication and psychology, coupled with an MBA in marketing, Ethan's expertise spans across different domains, making him a valuable asset in the marketing and business world.
Highlights
Congratulations to Douglas Burdett on calling The Marketing Book Podcast a wrap! THANK YOU for everything you've done for #bookculture and #businessbooks.
Plus: an encouragement to you to check it out!
And: the 3 main ways I've listened to these episodes myself.

Why do teams fail?
In this clip: one common reason.
The context here is #realestateteam leader. But it applies to ANY leader and ANY team.
See or hear more with Tiffany Gobster, who's building The Gobster Group inside The Laughton Team, in the final episode of our Inside The Laughton Team series on Real Estate Team OS!

