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Eunice Lee
Strategy at Nike - Asia Pacific & Latin America
Professional Background
Eunice Lee is a purpose-driven leader and visionary known for her diverse expertise in developing and executing effective strategies that create shared value and impact. With extensive experience in both the education sector and corporate environments, Eunice has mastered the art of building connections and relationships, making her a strong advocate for underrepresented communities and championing the values of diversity and inclusion. Her career at Nike, one of the world's leading athletic brands, showcases her abilities as a strategist and manager, leading significant initiatives that drive engagement and representation across various global markets.
Eunice served as the Strategy Manager for Asia Pacific & Latin America at Nike, where she was instrumental in crafting strategies that resonated with diverse audiences while focusing on representation and inclusion. Additionally, she was the ASCEND Representation Strategy Lead, overseeing and amplifying the voices of the Asian, Pacific Island, and Middle Eastern communities within the company. This role demonstrated her commitment to elevating narratives that often go unheard and ensuring that Nike's commitment to diversity was deeply ingrained in its operations and marketing strategies.
Her impressive journey continues with roles that display her evolution in corporate strategy, including serving as a Strategy Manager for Global Nike Direct Stores & Services and a Global Marketing Procurement Manager. Each position she held has allowed her to blend her passion for education with her strategic prowess, making her a well-rounded leader in the industry.
Education and Achievements
Eunice Lee's educational background is as impressive as her professional achievements. She holds a Master's Degree in Elementary Education and Teaching from the Boston University School of Education, underscoring her commitment to education and its transformative power. She also earned a BA in Sociology from the prestigious Harvard University, where she honed her understanding of social dynamics, a valuable asset in her roles focused on representation and inclusivity.
Furthering her expertise in strategic business practices, Eunice obtained her Master of Business Administration (M.B.A.) in Strategy and Marketing from The University of Chicago Booth School of Business. This advanced education has equipped her with the skills necessary to drive marketing strategies that resonate with diverse demographics while achieving corporate objectives.
Eunice's professional journey is punctuated with noteworthy experiences, including her tenure as a Lead Teacher at Alma del Mar Charter School, where she made a significant difference by actively participating in the development of young, inquisitive minds. Moreover, her involvement as a 2012 Corps Member at Teach For America amplifies her dedication to education and her ambition to cultivate the next generation of leaders.
Achievements
Throughout her career, Eunice has garnered numerous accolades for her work in both educational and corporate settings. Her achievements illustrate her unwavering commitment to diversity and inclusion while fostering an environment that elevates the voices of all individuals, particularly those from underrepresented backgrounds. Her leadership at Nike is characterized by her strategic focus and a clear vision for how brands can promote authenticity in representation.
Eunice's creativity and strategic mindset, combined with her strong personal mission, have made her an invaluable asset to her teams. She fervently believes in the power of storytelling and narrative in driving social change, making her a sought-after leader for initiatives that inspire others to enact positive transformations in their communities.
As Eunice Lee continues her professional journey, her passion for empowering others and her commitment to inclusive practices will undoubtedly lead to even greater achievements and opportunities to foster understanding and representation across diverse platforms.
