Sign In

Eunse Lee

Early-stage Investor - Entrepreneur - Strategist - Ex-Techstars MD

Professional Background

Eunse Lee is a remarkable leader in the world of entrepreneurship and venture capital, dedicated to empowering extraordinary founders and fostering innovation through strategic investments and mentorship. As the first Managing Director of Techstars for its inaugural Korea program, Eunse played a pivotal role in establishing the Techstars Korea Accelerator, a vibrant platform that supports early-stage startups in their journey from concept to market. His vision and expertise have helped launch numerous startups, guiding them toward success in a competitive environment.

Prior to his tenure at Techstars, Eunse served as the Managing Director at BEYOND STARTUP, working closely with nascent companies to navigate the challenging early phases of development, known as the 0 to 1 stage. His unique ability to identify opportunities and devise innovative solutions has made him a coveted mentor among aspiring founders. Eunse's experience in the startup ecosystem extends beyond managing accelerators; he co-founded ELEVEN CAPITAL in Los Angeles, a venture capital firm dedicated to investing in high-potential start-ups. His influence in the VC landscape has solidified his reputation as a thought leader who is passionate about nurturing entrepreneurial talent.

Before diving into the world of entrepreneurship and venture capital, Eunse honed his skills as a strategy and management consultant. He is celebrated for developing the proprietary business strategy framework known as the Fan-oriented Strategy, which focuses on customer-centric approaches to business growth. His consulting career saw him leading both domestic and cross-border projects in diverse industries, including Information and Communication Technology (ICT), automotive, fast-moving consumer goods (FMCG), and service sectors. Additionally, Eunse has served as an advisor to various Korean government agencies, leveraging his insights to bolster the startup ecosystem in Korea.

Eunse continues to push the boundaries of what is possible in entrepreneurship while educating the next generation of business leaders. He has taught courses on business strategy and entrepreneurship at Yonsei University and the Yonsei School of Business Global MBA program, imparting his wealth of knowledge to students eager to make their mark in the business world.

Education and Achievements

Eunse's academic journey began at Yonsei University, where he pursued a Bachelor of Business Administration (B.B.A). His educational foundation enabled him to develop a robust understanding of business principles, which he has effectively translated into his professional endeavors. Throughout his career, Eunse has consistently sought opportunities to learn and grow, thereby enhancing his ability to make a significant impact on the entrepreneurial landscape.

In addition to his role as an educator, Eunse has held several notable positions that reflect his dedication to fostering innovation and entrepreneurship. He is the Founder and Managing Partner at Coming Soon, where he continues to work with innovative startups and visionary founders. His previous roles include being a Managing Director at Techstars, where he not only shaped the course of the accelerator but also influenced the startup community in Korea profoundly.

Eunse's commitment to supporting young entrepreneurs is evident in his efforts at BEYOND STARTUP and as a Founding Special Partner at ELEVEN CAPITAL, where he helped guide startups from their infancy to successful launches. Furthermore, as a Co-founder and General Partner at InnoLink Capital, Eunse continues to champion entrepreneurial growth by identifying and investing in promising ventures.

Achievements

With a wealth of experience in management, strategy, investment, and venture capital, Eunse Lee has earned distinction as a leader in the field of entrepreneurship. His innovative thinking and collaborative spirit have contributed to numerous accomplishments throughout his career. Key highlights include:

  • Successfully launching and managing the Techstars Korea Accelerator, which has become a premier program for startups in South Korea.
  • Cultivating early-stage companies at BEYOND STARTUP, guiding founders as they transformed their ideas into viable businesses.
  • Co-founding ELEVEN CAPITAL, where his strategic insights played a significant role in the firm’s investment successes.
  • Establishing the Fan-oriented Strategy framework, which has been widely recognized as an effective approach to driving business growth through customer-centric practices.
  • Serving as an educator at Yonsei University, where he has inspired and equipped students to pursue careers in business and entrepreneurship.
  • Advising various Korean government agencies, leveraging his expertise to enhance the national startup ecosystem.

Overall, Eunse Lee stands out as a dynamic force in the world of venture capital and entrepreneurship, holding a deep commitment

Highlights

Jun 14 · linkedin

Founders:

I am not speaking for other investors and I certainly cannot speak for other investors, but one of the biggest questions for me - when I meet a founder or a founding team, is whether these are the people that I want to get into trouble with for the next 10 years. Why? It is because venture is a really long journey, and over the long journey, everything - market, technology, trend, etc, will change but the people won't. Also, really smart people - most of you are, figure things out eventually anyway.

It's not that I want you to just pander me or pander to everything I say (I'm actually quite the opposite). Aside from your intelligence, you'll be surprised how many of you are unintentionally (I hope) being an a-hole just by not paying attention to the basic stuff. You know - be nice, be open, be appreciative, be constructive, these kind of really basic people stuff. But guess what? These STUFF is actually way more important that you might think because you're building a company and really great people won't stick around you if you're an a-hole.

So remember: just be the person people want to hang out with and stick around first. And this is just not to your investors but to all the folks you're dealing with.

May 21 · linkedin

Founders:

Learn to say "tell me more."

When faced with challenging questions or negative feedbacks in a meeting with investor or business partner, or when in a tough negotiation, your instinct will be to respond and counter immediately because you don't want to look bad. Don't do that. Instead, say "tell me more."

In most cases, such challenging questions or negative feedbacks are only a very small expressed part of the entire context. By saying "tell me more" you can extract more context behind them and better understand what that someone on the other side of the table really wants to know or concerns about, and it will help you regain the control over the conversation. Especially with investors, if you're a seed-stage company, most of the seed-stage VCs ask challenging questions just to see how you can clearly and logically think and respond as we understand that you may have to change your strategy, product, etc, going forward.

In tough negotiations also, even when some things seem non-negotiable with the other side, there are usually always second best and third best alternatives which you could find simply by saying "tell me more."

Of course sometimes those tough questions, negative feedbacks or tough negotiations are the indicator of a flat-out 'No.' But in such cases, just by simply asking them to tell you more, you just - at the very least, learned a new perspective. So learn to say "tell me more."

Related Questions

How did Eunse Lee transition from a strategy consultant to a venture capitalist?
What impact has Eunse Lee made on the startup ecosystem in South Korea?
How does Eunse Lee empower founders in the early stages of their business?
What are some key lessons Eunse Lee teaches his students at Yonsei University?
How did Eunse Lee develop the Fan-oriented Strategy framework?
What motivates Eunse Lee to assist aspiring entrepreneurs?
How has Eunse Lee’s experience in the U.S. influenced his approach to venture capital in Korea?
Eunse Lee
Add to my network

Location

Korea