Sign In

Evan Minskoff

GM, Chief Marketing/Brand Officer (Fmr CMO Tumblr + NYT’s About. Consultant to Diageo + YOU.com). SHRM-SCP

Evan Minskoff is a seasoned General Manager and Chief Marketing Officer who specializes in propelling brands forward through a unique framework known as 'The Human/Brand Relationship.' His approach delves into the psychological aspects that drive consumer behavior towards fostering strong connections with brands.

With an impressive track record, Evan has served as the former CMO of notable companies such as Tumblr and About.com (now DotDash Meredith). He has also extended his expertise as a consultant to prominent brands like Diageo, Growthspace, and YOU.com.

Boasting 23 years of experience in digital operations and brand development, Evan has significantly contributed to the growth of leading global entities such as Citigroup and Disney. His credentials include the prestigious SHRM-SCP certification.

Evan's educational background is equally commendable, having pursued an MBA in Marketing and Economics at Columbia Business School. He also holds a BA with High Distinction in English Language and Literature from the University of Michigan, in addition to completing his high school diploma at Newark Academy. Continuing his quest for learning, Evan has engaged in Continuing Education in Photography at the School of Visual Arts.

His career has seen him in various key roles, including Interim CMO at client companies, Chief Marketing Officer at Bond, Advisor at Bond, CMO at Tumblr, Head of Brand + Global Growth Strategy at Tumblr, SVP and Head of Marketing (CMO) at Ovation LLC, Head of Brand at Gilt Groupe, Vice President and Head of Marketing (CMO) at About.com, Vice President/Director of Marketing at Digitas, Senior Manager of Marketing at The Walt Disney Company, and Assistant Vice President of EBusiness at CITI CARDS.

Evan Minskoff
Add to my network

Location

New York City Metropolitan Area