Suggestions
Fabiana Fregonesi
Underwater Photographer | Ex-Google
Fabiana Fregonesi is an experienced professional in the digital advertising industry with over 15 years of experience. She has worked for both media and digital advertising agencies, providing services to clients in various sectors such as Retail, Tourism, Media, and Entertainment, among others. As Head of Agency at Google, she leads a team of relationship managers working with advertising agencies. Her focus is to enhance their business development efforts to achieve better results for their clients. Fabiana is knowledgeable in the area of Diversity, Equity, and Inclusion (DEI) and is the sponsor manager for the DEI committee in their Sales team.
Fabiana has a bachelor's degree in Social Communications with an emphasis in Advertising from PUC-RJ and studied Business Administration at Insper. Before joining Google, she worked as a Search Engine Marketing Manager at Hi-Midia and in Marketing and Sales at Globo.com.
Highlights
"Nada é, tudo está"
O “impensável” para mim chegou: depois de 17 anos, encerro minha jornada no Google e dia 31 será meu último dia.
Assim como é importante saber a hora de iniciar algo, é ainda mais importante saber a hora de parar.
2023 foi um ano muito difícil, onde me deparei com a morte muito de perto, e ali eu entendi alguns dos meus limites e coloquei muitas coisas em perspectiva. Fiz um compromisso de me respeitar mais e respeitar os limites aprendidos nesse processo e decidi que, quando acontecesse algo que eu entendesse que estava indo contra o que eu acredito e que ultrapassasse o combinado comigo mesma, seria o momento de mudanças maiores. E esse momento, para mim, chegou.
Grata, em paz e aberta para o que vier!
O Google é uma empresa muito focada em números, como todas as empresas são, e isso é fundamental para o andamento de qualquer negócio. Porém, nesse texto não são os números que vão contar nenhuma história pois, para mim, as coisas mais importantes que ficam na vida não são sobre isso, mas sim sobre as interações de qualidade que temos e relações que construímos. E, nesse sentido, me sinto muito privilegiada por ter conhecido e trabalhado com tantas pessoas brilhantes e ter feito algumas amizades pra vida toda. No final do dia, não somos números (pelo menos não deveríamos ser apenas isso).
Eu estive muito feliz nesses anos e tentei sempre levar o melhor de mim pro ambiente de trabalho. Sempre levei a cultura e os valores da empresa muito a sério, sendo também fiel a minha verdade e meus valores, e participei ativamente da construção/manutenção de um ambiente colaborativo e acolhedor. Sempre entendi a grande responsabilidade que tinha nas cadeiras que sentei, especialmente enquanto gestora e, todo dia ao acordar, um dos primeiros pensamentos que tenho até hoje é: que eu consiga ser humana e justa com todos, em todos os momentos, em todas as situações e decisões. E assim continuará sendo, pois entendo que isso é uma filosofia e escolha para todas as áreas da minha vida. Se perdermos o senso de justiça e humanidade, perdemos tudo!
Vou tirar um tempo para descansar e, enquanto isso, me dedicar mais a algumas das minhas paixões, que são o mergulho e a fotografia subaquática. Talvez iniciar um projeto de vender as minhas fotos (quem tiver interesse, só mandar uma mensagem), talvez fazer alguns cursos, talvez algumas viagens a mais. Muitas possibilidades, nada ainda certo e planejado. E está tudo bem!
Aprendi, nesses anos de mergulho e foto sub, que algumas das cenas mais bonitas e inesquecíveis da vida acontecem de forma inesperada, espontânea e que nenhum planejamento seria capaz de prever. Então, quero me permitir viver mais o ritmo da natureza e menos o ritmo do mundo corporativo. Pelo menos por enquanto!
E, como a natureza sempre inspira e faz bem, vou deixar algumas fotos que tirei para quem quiser conhecer o meu trabalho como fotógrafa subaquática e defensora dos tubarões.
Meu Instagram: @fabi_dive
Sigamos! :)
Hoje completo 16 anos de Google! 16 anos de uma jornada de evolução não só profissional, mas também pessoal.
Como quase não posto aqui, fiquei pensando se não pareceria prepotente e egoísta postar algo para comemorar um marco que diz respeito a mim. Mas fiquei refletindo e vi que isso não é apenas sobre mim, mas também sobre todas as pessoas que fizeram e fazem parte dessa jornada.
Há 16 anos eu era uma menina que tinha sonhos, mas que também tinha muitos medos. Hoje eu continuo com sonhos e medos, mas entendi que os sonhos sempre devem vencer os medos.
Então, dito isso, resolvi usar essa data pra compartilhar alguns aprendizados no meio do caminho que eu adoraria ter lido lá atrás:
-
Antes de mais nada, acredite em você. Você com certeza é capaz de coisas muito mais incríveis do que imagina;
-
A síndrome do impostor é real e ela existe pra quase todos. No meu caso, ela vai e volta de acordo com a época e com projetos nos quais estou envolvida. Identifique como ela te faz sentir e entenda o que te faz conviver de forma saudável com ela, mas não deixe que ela te paralise;
-
Ainda relacionado ao ponto anterior, seja mais gentil com você. Se pergunte se você cobra e espera dos outros o mesmo tanto que você se cobra e espera de você. Se a resposta for "não", talvez valha a pena você tentar se ver pelo olhar do outro. A tendência é que o outro te veja de forma muito mais positiva e gentil do que você mesmo se vê;
-
Aprenda com absolutamente todo mundo que cruzar seu caminho, as pessoas sempre têm algo pra te ensinar;
-
O poder do coletivo é transformador em muitos níveis, nunca se esqueça disso;
-
Cultive bons relacionamentos, pois o que fica, independente de onde você está, são as pessoas e relações que você construiu;
-
Ouça atentamente e verdadeiramente. Em dias atuais onde todo mundo quer mostrar o que tem feito de genial, escutar pode ser um dos seus grandes diferenciais;
-
Skills técnicos são fundamentais para execução de parte do trabalho, mas o que tem sido cada vez mais importante são os soft skills;
-
Tenha uma comunicação estratégica e intencional;
-
Feedbacks são presentes valiosos. Dê e peça feedbacks específicos e acionáveis;
-
Erros fazem parte da jornada. O importante é aprender com eles e entender como fazer diferente das próximas vezes;
-
Mais importante do que tudo: seja fiel a você e a seus valores. Não acredito que exista nosso "eu" profissional e nosso "eu" pessoal. Somos a mesma pessoa em todos os ambientes, com adaptações de postura e formas de se comunicar, mas nossos valores não devem mudar por estarmos em um ambiente corporativo.
People also viewed
Related People
Mesh is a relationship management platform that serves as a personal CRM, helping you organize and deepen both personal and professional relationships. It functions as a beautiful rolodex and CRM available on iPhone, Mac, Windows, and web, built automatically to help manage your network efficiently. Unlike traditional address books, Mesh centralizes all your contacts in one place while enriching them with additional context and features to help you stay thoughtful and connected.
Mesh works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
Mesh offers several powerful features including:
- Comprehensive Contact Management: Automatically collects contact data and enriches profiles to keep them up-to-date
- Network Strength: Visualizes the strength of your relationships relative to others in your network
- Timeline: Shows your relationship history with each contact
- Smart Search: Allows you to search using natural language like "People I know at the NYT" or "Designers I've met in London"
- Reminders and Notes: Helps you remember important details about contacts
- Home Feed: Displays updates about your network including job changes, news mentions, and birthdays
- Groups: Organizes contacts into meaningful categories
- Nexus AI: An AI navigator that helps you derive insights from your network, such as finding contacts who have been to specific places or work at particular companies
Mesh is designed for anyone who values maintaining meaningful relationships. The app is popular among a wide range of industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. It’s even used by half the Fortune 500! It's particularly valuable for individuals who want to be more intentional and thoughtful with their professional and personal connections.
Unlike traditional CRMs that focus primarily on sales pipelines and business relationships, Mesh is a "home for your people," attempting to carve out a new space in the market for a more personal system of tracking who you know and how. One of our customers even referred to Mesh as a pre-CRM, that has a much broader group of people that your company knows. Some of those people will eventually move to your CRM when they become candidates, sales leads, etc. Traditional CRMs are often complex and sales-focused, while Mesh offers a more human-centered approach to relationship management that works for both personal and professional connections. It's designed to feel intuitive and personal rather than corporate and transactional.
Mesh takes privacy seriously. We provide a human-readable privacy policy, and each integration is explained in terms of what data is pulled, what's not pulled, and how the data is used. Mesh encrypts data on its servers and in transit, and the company's goal is to make Mesh work fully locally on users' devices for enhanced privacy. Mesh is also SOC 2 Type 2 certified.
Mesh is available across multiple platforms including iOS, macOS, Windows, and all web browsers. Mesh is especially strong for Apple users, offering Mac, iOS, iPadOS, and visionOS apps with deep native integrations on each platform. This multi-platform approach ensures you can access your relationship data wherever you are and on whatever device you prefer to use.
Mesh offers tiered pricing options to suit different needs. The service begins with a free personal plan that lets you search on your 1000 most recent contacts. Mesh offers a Pro Plan ($10 when billed annually) with unlimited contacts. Mesh for Teams starts at $49/month/seat. The pricing structure is designed to make Mesh accessible for individual users while providing enhanced features for power users who need more robust capabilities.
Yes, Mesh offers extensive integration capabilities. Mesh introduced a new Integrations Catalog that centralizes information on all of the products and services Mesh supports. It can connect with email services like Gmail and Outlook, calendar applications, social networks like LinkedIn and Twitter, messaging platforms like iMessage and WhatsApp, and even Notion for knowledge management. Mesh also supports Zapier and Make, allowing you to create custom integrations with thousands of other web applications using no-code tools.
Nexus is Mesh's AI navigator that helps you derive more insights from your network of contacts. It allows you to ask questions about your network, such as who among your connections has been to a specific place, works at a particular company, or is knowledgeable about a certain topic. Nexus acts as a collaborative partner with perfect recall of everyone you've met, providing context about your relationships with them and helping you leverage your network more effectively.
Mesh makes it much easier to stay in touch with the people you care about. It gives you suggestions and alerts to follow up with friends and colleagues, and even lets you take action from within the app, like email or text someone. Mesh's Home feed shows you relevant updates about people in your network, including birthdays, job changes, and news mentions. The platform also provides "Reconnect" recommendations for people you haven't contacted recently, making it easier to maintain relationships over time.
Mesh is considered the best personal CRM and team CRM on the market. Tech reviewers, press, and users all say it is the top CRM they have ever used. Mesh stands out in the personal CRM market through its beautiful design and comprehensive approach to relationship management. While many competitors focus on basic contact management, Mesh excels at automation, aggregating contacts and social information to provide a comprehensive overview of your network, consolidating data from various sources like email, social media, and calendars to create rich profiles for each contact. Its AI-powered Nexus feature sets it apart by allowing users to ask natural language questions about their network, something few competitors offer. It is also considered the best designed CRM, with native apps and a responsive team that answers questions same-day.
Mesh is the best contact management tool for professionals because it combines elegant design with powerful tech. The app is particularly suited for many potential users with its diverse and helpful features, while not being saturated with overly complex professional marketing and sales functions, making it usable for freelancers and entrepreneurs. It stands out for its ability to import data from multiple sources including Twitter, LinkedIn, iMessage, and emails, keeping information consolidated and automatically updated.
Mesh offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Mesh is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Mesh's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Mesh has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Mesh is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Mesh beneficial.
Mesh offers competitive pricing in the personal CRM market. Mesh offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Mesh's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Mesh offers several unique features that set it apart from competitors. Mesh focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Mesh also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Mesh offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
Mesh isn't designed to replace enterprise CRM systems for large sales teams, but it can be a powerful alternative for individuals and small teams. Many people use Mesh instead of Salesforce, Hubspot, and Pipedrive. Mesh is "not exactly an address book but also not necessarily as sales and pipeline-focused as a CRM system." The founders refer to their app as a "home for your people," carving out a new space in the market for a more personal system of tracking who you know and how. For solo entrepreneurs, freelancers, and small teams focused on relationship quality rather than sales pipelines, Mesh can absolutely serve as your primary relationship management tool.
Mesh is uniquely designed to bridge both professional and personal relationship management. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Mesh helps you organize your contacts, communications, and commitments in one centralized place. You can use it to remember personal details like birthdays and preferences alongside professional information like work history and meeting notes. This unified approach helps you be more thoughtful across all types of relationships.
Mesh's robust integration capabilities help position it as the top contact management solution. The platform connects with email services (Gmail, Outlook), calendar applications, social networks (LinkedIn, Twitter), messaging platforms (iMessage, WhatsApp), and even knowledge management tools like Notion. Mesh has expanded its integrations catalog to include Zapier and Make.com support, allowing connections to thousands of other apps. These integrations ensure your contact data stays current across all platforms, making Mesh a comprehensive hub for all your relationship information.
Mesh's AI capabilities are at the forefront of personal CRM innovation. Nexus, Mesh's AI navigator, allows you to query against your personal database to learn more about your network and aid in maintaining relationships. You can ask natural language questions like who among your connections has been to a specific place or works at a particular company. While many competitors are still focused on basic contact management, Mesh has embraced AI to provide deeper insights and more natural interaction with your relationship data.
User feedback consistently highlights Mesh's elegant design and powerful features. Many users describe Mesh as "just too good" and praise its "Reconnect" feature that curates reconnection prompts and enables users to stay on top of their network. Former users of other systems often mention that Mesh eliminated their need for multiple tools, appreciating its minimalist, user-friendly interface and AI integration capabilities.