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Fernando de la Vega

UX designer and User Researcher

Fernando de la Vega is a skilled professional in digital product design with a strong background in user discovery and research, strategic UX design, wireframing, prototyping, usability testing, product design, UX writing, launch marketing, and growth hacking. He holds a Bachelor of Science (BS) degree in Advertising and Marketing from Universidad del Pacífico (CL). Fernando has held various positions in prestigious organizations, including User Experience Designer at Banco Pichincha, User Experience Designer at DEX Ecuador, Senior UX Designer at Boost CO, External Consultant - Digital Creative Director at ImageBrand Comunicaciones SA, Consultor Digital at Agencia de Publicidad La Facultad, Digital Creative Director at Publipromueve, Marketing Director at Karibu Games, Digital Director at Omnicom Media Group, Creative Director, Art Director, and Web Designer at M3 EstudioCreativo, and Creative Director at Ad Group Inc.

Highlights

Aug 27 · linkedin

Foundcy's Special Edition #2: all our curated posts about Product-Market Fit.

https://lnkd.in/eUPSq9DV

Learn from the experience and writings of Todd Jackson, Andy Vandervell, Clement Kao, and Ben Yoskovitz

Aug 20 · linkedin

What are founders reading? Issue #18 --> https://lnkd.in/ecTEmBxq

These are our 6 recommended readings on Product-Market Fit, Marketing, Metrics, and Product Discovery.

What we've learned about product-market fit. By Andy Vandervell

From Zero to $1 million ARR, lessons we've learned along the way. By Chris Duell

The Customer-Led playbook for bringing empathy into your marketing. By Kevan Lee

In defense of 'Tarpit Ideas'. By Anu Atluru

Read past issues and subscribe here: https://lnkd.in/gB3fZAqM

At Foundcy we follow hundreds of founders, product designers, growth marketers, and VCs to hand-pick the best articles they read.

Fernando de la Vega
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Location

Quito, Pichincha, Ecuador