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Fred Steube, MBA

Senior Marketing and Digital Strategy Professional

Fred Steube, MBA, is a seasoned leader with 25 years of experience in solving customer marketing challenges and driving product profitability through cutting-edge digital technology.

With a strong background in 360° omnichannel B2B & B2C marketing, product development, communications, research, and digital strategy, Fred excels in fostering connections between brands and clients to fuel revenue growth.

He has a track record of success, including generating over $400 million in marketing revenue, leading three intrapreneurial startups to over $2 million in new revenue, and achieving a remarkable 96% annual team member retention rate.

Fred's integration of innovative technologies like AI, augmented reality, 3D videos, and mobile platforms showcases his forward-thinking approach and adaptability to market trends.

Recognized for building incredible teams and for his curious and creative mindset, Fred is praised for his ability to drive business growth and foster innovation within organizations.

His educational background includes an MBA with a focus on Marketing, Finance, MIS, TQM, and Entrepreneurship from the University of South Florida, as well as certificates from MIT Sloan School of Management and Harvard Business School in technology and product strategy, business strategic planning, and fundamentals of strategy.

Fred's diverse skill set is further enhanced by his Bachelor of Arts in Anthropology from the University of South Florida, and additional coursework in professional, technical, business, scientific writing, and information technology from Stanford University.

Throughout his career, Fred has held key positions such as Vice President of Marketing at Wolfe.com, Head of Marketing and Communications at HHC Brands, LLC, Senior Director of Emerging Technology, Digital Innovation Director, and Marketing and Communications Senior Manager at Valpak, as well as roles at Secure Equity Consultants, UNIFY Financial Credit Union, and CGI.

His core competencies encompass digital marketing and advertising, digital strategy, product development, business development, sales support, leadership, team building, strategic planning, project management, go-to-market strategy, communications, innovation, and ideation.

Highly recommended by industry peers and leaders, Fred's ability to understand digital technologies, forge partnerships, and create revenue-generating business models has been lauded by executives like Chris Cate, CEO at Valpak.

Fred is open to relocation, hybrid, or remote work arrangements, making him a versatile and valuable asset for companies seeking a results-driven and innovative marketing leader.

Highlights

Fred Steube, MBA
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Location

Greater Pittsburgh Region