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Fritz Desir, CSPO, CSM🇭🇹🇬🇾

AWSM VC GP | Helping organizations & individuals design/launch/scale better startups using a combination of design + AI | AWSM SCTY Founder | ex-BCG, McKinsey, IBM

Fritz Desir, a seasoned experience designer and product strategist, has been operating for over 20 years with a focus on crafting digital solutions to impact industries and humanity positively, currently serving as the Founder and CEO of Proxie Health in the healthcare sector.

Throughout his career, Fritz has aimed to guide colleagues in thinking broadly, designing thoughtfully, and practically working on disruptive products or services. He excels in various areas including value proposition design, experience strategy creation, prototyping, and product validation.

Fritz is affiliated with AWSM FCTRY, a venture design studio, the Information Architecture Institute, User Experience Professionals Association NY Chapter, and the Interaction Design Association. He is open to connecting with diverse tech professionals and can be found on Twitter @fritzism.

His specialties include experience strategy, product management, interaction design, prototyping, and service design. Fritz holds educational backgrounds in Psychology from City University of New York-York College, Liberal Arts from State University of New York-Canton, and Curriculum for Living from Landmark.

His extensive professional background includes roles at Boston Consulting Group, McKinsey & Company, Sapient, IBM Interactive Experience, Digitas, and Tribal DDB among others, demonstrating his leadership in experience design and strategic roles across various organizations.

Highlights

May 31 · linkedin

🔥 🔥 🔥 BIG NYTW ANNOUNCEMENT: RSVP reminder! Please join us next week Thursday in Soho for the launch of AWSM SCTY ("awesome society") as part of New York Tech Week which we're ecstatic to announce a "venture-side" chat with Songe LaRon Co-founder & CEO of Squire!

RSVP here >> https://lu.ma/px0dlydv (diverse founders & investors strongly encouraged, all welcome!)

Also a 10X SINCERE THANK YOU to--> SVB (Jeremy R./Meagan Williams), BLCK VC (Robert Gordon IV & Pen Howell), SomosVC (Mariela Salas) and Perkins Coie LLP (Paul Navarro) for their support in getting this event and the organization itself off the ground!

Apr 15 · linkedin

📣 📣 MAJOR ANNOUNCEMENT/UPDATE... 📣📣

INTRODUCING AWSM SCTY: Ecstatic to announce an effort/labor of love we’ve been working on for sometime now even before the attacks on diversity began to proliferate.

🏗 When I embarked on building AWSM (“awesome”) as a design-first venture studio combined with an extraordinary diverse talent accelerator focused on creating companies of the future, I had no idea what laid in store.

🎢 Being on the rollercoaster called "learning + life" for the past two years, one of the biggest takeaways I've had is that as a community of color in tech even though grossly underfunded and marginalized at times we’re still capable of generating AND capturing real value despite all those realities.

When evaluating ourselves as a team we wondered how could we scale and maintain our own impact, which led to questions like…

  1. “How do we maintain a high value, sustainable diverse tech ecosystem?” 
  2. “How might we open source the skills, make them accessible as possible focusing across the stack on 3 dimensions along role, skill and identity dimensions?”
  3. “What if we shifted how we looked at the 1% VC investment problem and focused on amplifying what we do we have, and what we could build if better networked?” 

and lastly…

  1. “What could we create to help get at this value in a consistent, holistic high-quality way?”

Well, that creation is called AWSM SCTY (“awesome society”) focused on a providing a continuous, place-based point of connection for high-quality venture building & scaling activity across the innovation stack embracing not only founders, pre-founders and investors but the academics, & executives.

This will look like 3 things:

💡 INSPIRING: Virtual AMAs with key players in the industry providing input on how to successfully build the future in the present

🔊 AMPLIFYING: Hosting IRL convenings to improve peer-based problem solving, showcase companies and hear from luminaries in the Black/Brown tech ecosystem that more people should know

💪🏾 ENABLING: This means peer-to-peer mentorships, venture scaling bootcamps and intensives on key topics (product ownership, team dev, board mgmt, etc.)

Anyone who knows me knows that I am a big systems thinker and believe the only way to confront an existing system is to create another one with equal value.

This is our offer to make a world that looks different than what we’ve been experiencing. This is still very much in beta so need all your support in getting to the world. Much more to come, first event in a few weeks… 

More here on how to join (hint: free) - https:/www.awsmscty.org LinkedIn Group: https://lnkd.in/eBG--XXE

Would like to publicly thank my colleagues crazy enough to think this is possible... Matthew Sánchez, Tanisha A. James, Gabriela Catalina Reyes, Khiry Kemp, Terrance Orr, Pablo Cruz Pou, David Silva Ossa, Bobby Amiri

(ADVISORY BOARD S/O's NEXT)

Fritz Desir, CSPO, CSM🇭🇹🇬🇾
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Location

New York City Metropolitan Area