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Gabriel Richaud
Managing Director - Marketing Director - Digital Advertising - Interactive Marketing - Strategic partnerships - New Business - Digital Business - International Keynote Speaker
Professional Background
Gabriel Richaud is a seasoned professional with over 26 years of extensive experience in key areas such as Marketing, Sales, Strategic Alliances, and Digital Business. He currently holds the prestigious position of Managing Director at IAB Mexico (Interactive Advertising Bureau), an esteemed international organization that unites the foremost interactive marketing companies. In this capacity, Richaud plays a pivotal role in guiding and shaping the digital advertising landscape in Mexico, ensuring that the industry adapts to rapid technological advancements while fostering collaboration across various sectors.
Prior to his current role, Richaud served as the Director of New Business & Digital at Sony Music Entertainment Mexico, where he was instrumental in steering innovative projects that enhanced the company’s digital outreach and business strategies. His leadership at Sony Music was marked by a commitment to innovation in a rapidly evolving market, positioning the organization at the forefront of the entertainment industry's transformation.
Within the academic sphere, Gabriel has shared his vast knowledge in Advertising, Marketing Communications, and Interactive Marketing, acting as a professor at Tecnológico de Monterrey for over 16 years. His contributions to the academic community reflect his passion for nurturing the next generation of marketing professionals and providing them with the tools they need to succeed in a competitive environment.
Education and Achievements
Gabriel's educational background is as impressive as his professional journey. He earned his MBA from the renowned Instituto Tecnológico y Estudios Superiores de Monterrey, Campus Estado de México, with a specialization in Strategic Planning. This academic foundation provided him with critical insights that have undoubtedly influenced his strategic approach in the business world.
Additionally, he pursued his Bachelor's degree in Marketing at the same prestigious institution, which included a specialization in International Business at Hogeschool van Amsterdam in Holland. This international experience not only broadens his understanding of global markets but also equips him with the necessary skills to operate effectively in diverse cultural environments.
Gabriel's extraordinary career is punctuated by notable achievements, including receiving the
