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Gary Gatyas

Executive Director, External Communications at Syneos Health

Gary Gatyas is a seasoned professional specializing in crafting brand stories and refining organizational messaging across diverse industries such as life sciences, technology, and financial services.

With a strong background in strategic corporate communications and media relations, Gary excels in driving and safeguarding company reputations while delivering commercial success through effective communications strategies.

He is adept at mentoring colleagues and providing sound advice to clients, C-suite executives, team members, and journalists, aiding them in overcoming communication challenges.

Gary's success can be attributed to his technical proficiency, in-depth knowledge of communication strategies, and exceptional leadership skills. His ability to remain composed under pressure, especially during crises, coupled with a collaborative and approachable approach, enables him to cultivate strong professional relationships at all levels and with various stakeholder groups.

He is known for his client-centric and team-focused orientation, striving to create a well-balanced work environment that drives impactful results.

Gary's expertise spans a wide range of areas including communications strategy, brand building, leadership counsel, crisis management, media and public relations, thought leadership, employee communications, and mentoring.

Throughout his career, Gary has successfully spearheaded initiatives such as launching brand and visual identity systems, overseeing website development, and implementing new consulting frameworks. He has also skillfully managed communications strategies during data protection and financial crises, minimizing company exposure and preserving brand reputation.

Additionally, Gary has led the marketing and PR efforts for significant launches in the healthcare informatics sector, driving extensive media coverage and publication downloads.

His educational background includes an M.B.A in Corporate Finance and an M.A in Corporate & Organizational Communications from Fairleigh Dickinson University, along with a B.S in Marketing from Penn State University.

Gary's professional experience includes roles such as Executive Director of External Communications at Syneos Health, Head of Global Communications and Marketing at Kantar, Director of External Communications at IQVIA, Associate Director of Crisis and Corporate Communications at KPMG, Vice President and Director of Public Relations at The Dudnyk Group of Marketing Companies, and Account Supervisor at G&S Business Communications.

Gary Gatyas
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Location

New York City Metropolitan Area