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Gavin McAllister

Managing Director & Co-Founder, 1920 Worldwide (Dublin). A sports marketing & commercial innovation business.

Gavin McAllister is the Managing Director and Co-Founder of 1920 Worldwide, a sports marketing and commercial innovation business based in Dublin. He has over 16 years of experience in marketing communications, sponsorship, and commercial management, working with some of Ireland's leading brands.

Professional Background

  • Current Role: Managing Director at 1920 Dublin since March 2022, where he focuses on delivering impactful marketing and sponsorship strategies.

  • Previous Experience:

    • Sponsorship Lead at Three Ireland (2015-2020): Managed multi-million euro sponsorship contracts and developed marketing communications campaigns for major sports and music events.
    • PR & Sponsorship Manager at Three Ireland (2013-2015): Oversaw consumer PR and sports sponsorships, including partnerships with the Football Association of Ireland and the Irish Rugby Football Union.
    • Sports Promotions Manager at Three Ireland (2009-2013): Managed sports sponsorship activations and relationships with rightsholders.

Gavin is also noted for his strong leadership skills, ability to navigate challenging situations, and expertise in various marketing disciplines, including social media, content strategy, and event management. Outside of work, he is an Ironman triathlete and marathon runner, reflecting his dedication to endurance sports.1

Highlights

Apr 24 · linkedin

Disruption for disruption's sake is never a good reason or approach when seeking to evolve a sport or an industry. You need the right concept & vision, the right stakeholders and the right investment on board.

And when those stakeholders reach enough critical mass to come out in force against your idea - then you know you're onto a good thing.

As has been discussed at length by greater minds than I (H/T Mr's Mitchell, Gillis, Williams, Morgan, Singleton), lots of sports are currently ripe for picking. And athletics has been screaming out to be disrupted. Too many events taking place too irregularly and no guarantee of the best of the best competing against each other.

I love athletics, but as a fan it's hard to know when events are on, how to watch them, and then how to get my kids more actively engaged with the excitement of the sport.

So seeing Johnson take the bull by the horns, now with serious investment and support behind him, this will be a really exciting space to watch in the next 12 months.

And I bet World Athletics and so many others will be up in arms about it....but they were the first to drop the ball.

Game on!

https://lnkd.in/eAC6335X

Michael Johnson Simon White Jack Barnes Dara Otwell Sean Singleton Richard Gillis Giles Morgan Roger Mitchell Matt Lloyd Susie Johnson Grant Williams

Oct 27 · linkedin

Delighted to have been given the opportunity by Rob Hartnett and Sport for Business's Sponsorship Showcase to present Cycling Ireland's Gearing Up programme.

Cycling Ireland is on a journey to shape a healthier and more sustainable nation, and it was great to be able to share that vision, and the Gearing Up programme opportunity to a great room of sports marketing and sponsorship experts.

#sportsmarketing #innovation #transformativepartnerships

1920 Worldwide - Dublin Paul Norton James Quilligan Emma Hunt-Duffy Will Byrne

Related Questions

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How did Gavin McAllister transition from telecoms to sports marketing?
What unique challenges has Gavin McAllister faced in his role at 1920 Dublin?
How does Gavin McAllister balance his professional and athletic pursuits?
What are some key brands Gavin McAllister has worked with in his career?
Gavin McAllister
Gavin McAllister, photo 1
Gavin McAllister, photo 2
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Location

Ireland