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Gayitri Budhraja

Doctoral Candidate, Eastern Medicine | Brand Builder & Visionary | Early Stage Advisor

Gayitri Budhraja is no longer the Chief Brand Officer at E.L.F. Beauty. She left the company in early July 2022 to pursue her passion in wellness.1 Budhraja was succeeded by Laurie Lam, who is currently serving as the Chief Brand Officer at E.L.F. Beauty.12

During her time at E.L.F. Beauty, Gayitri Budhraja was responsible for strengthening the company's branding and setting its strategy for growth across all categories. She also championed E.L.F.'s mission to make the best of beauty accessible to every eye, lip, face, and paw.2

Before her role at E.L.F. Beauty, Budhraja worked as a Marketing Associate & Director for Glad Trash Bags.4 She was known for her innovative approach to marketing and brand engagement. For instance, when E.L.F. Beauty leveraged a botched Jeopardy moment for a product launch, Budhraja stated that the company was "always looking for unexpected ways to engage and entertain our fans, and transcend beauty boundaries and own our place in culture".3

While Gayitri Budhraja is no longer with E.L.F. Beauty, her LinkedIn username remains gayitribudhraja, as mentioned in the query.

Highlights

May 17 · linkedin

As leaders, entrepreneurs, founders, we are always thinking about the next ‘GREAT LEAP’ for our companies. Are we not?

GREAT LEAPS require GROUND, connection to our SOURCE and stillness, to happen.

☯️ It’s the intersection of YIN and YANG; We cannot have one without the other.

🏔️ Yin is the foundation that fuels Yang’s GROWTH and TRANSFORMATION.

🚀 As we reach, strive, more, better, FASTER ! we can become disconnected from that SOURCE. We lose our stillness.

We can forget it is that SOURCE that allows us to achieve.

So, how do we consolidate and replenish it?

⏰ Join us Sunday June 2nd, to learn and experience the benefits of Lineage Medicine ™: ancient forms of mindful movement, deep breathwork and proper spinal alignment that help replenish our yin, that SOURCE, and profoundly impact ways of living and leading.

✨ Nisha Devi Rodrigo a world renowned Eastern Medicine leader and practitioner, founder of KALA Wellness, and my teacher of almost two decades, will be leading this 3hr seminar online and in person in San Francisco.

🎟️ Link here to register: https://lnkd.in/gyGjV7Yh

See you on the mat 🙏🏽

Jun 30 · linkedin

A LETTER OF E.L.F.ING GRATITUDE 🙏🏽

Today is my last day at E.L.F. BEAUTY.

This has been an UNFORGETTABLE chapter in my life…

It also marks a major life pivot for me, pursuing a new frontier from the ground up in eastern medicine and wellness.

I joined e.l.f. in 2015, and as we like to say 'the rest is e.l.f.ing history'.

But the 'rest' is filled with CONNECTION, GROWTH and GRATITUDE, built over the last 7+ years.

🙏🏽 I would not have had the CURIOSITY, COURAGE and CONVICTION to take this next step, had it not been for my experience here.

🙏🏽 My connection to e.l.f. has always been rooted in the PEOPLE inside this organization and what we STAND FOR as a company.

🙏🏽 It has been a PRIVILEGE to work for Tarang Amin, Rich Baruch and Kory Marchisotto — each have been my CHAMPIONS, profoundly shaping who I am as a leader, unleashing my strengths and unlocking dimensions inside of me I did not even know were there.

🙏🏽 Our EXECUTIVE TEAM leads with HUMANNESS, VALUES, an INSIGHTFUL PULSE, fueling a company bursting with heart, strength and a bold mission.

🙏🏽 Our MARKETING LEADERSHIP TEAM is an UNSTOPPABLE force. To be surrounded by incredible humans who are COURAGEOUS, FEARLESS, HEARTFUL, who make me laugh every, single, day — this has been a gift.

🙏🏽 I am most proud of our team of BRAND SUPERHEROES — each of you have come into the organization and built something that never existed before. You ENERGIZE, INSPIRE and bring to life the 'anything is e.l.f.ing possible' mindset.

🙏🏽 Our partners have ENRICHED my journey — we FORCE MULTIPLY and make MAGIC happen, periodt.

🙏🏽 And of course, to Kerry Preston and Kathryn Hayes, my COACHING EXTRAORDINAIRES.

So, THANK YOU all for making this chapter UNFORGETTABLE.

It has been a GIFT.

Related Questions

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Gayitri Budhraja
Gayitri Budhraja, photo 1
Gayitri Budhraja, photo 2
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Location

San Francisco, California, United States