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Genevieve Head-Gordon

Director of Ecommerce & Growth at Sol de Janeiro

Genevieve Head-Gordon is a highly skilled Digital Marketing expert with over 9 years of experience, focusing on new customer acquisition and revenue growth across D2C, retail, and subscription-based industries.

Her expertise lies in various areas including SEM, Facebook ads, growth marketing, demand generation, LinkedIn Ads, mobile app advertising, Amazon, retargeting, lead nurturing, YouTube ads, B2B attribution & lead quality analysis, creative strategies, budget allocation, performance measurement, and conversion optimization.

Genevieve has a strong educational background, having studied at Miramonte High School and obtained a Bachelor of Arts (B.A.) in Sociology from the University of California, Berkeley.

Throughout her career, she has held key positions such as Director of Ecommerce & Growth at Sol de Janeiro, Vice President of Account Services, Senior Digital Marketing Director, Director Of Account Services, Associate Director of Account Services, Senior Manager of Account Services, Account Manager, and Campaign Manager at Metric Theory.

In addition, she has previous experience as the Publicity and Promotions Coordinator at Allied-THA Regional Marketing, Paramount Pictures Intern at Allied-THA Regional Marketing, Web Designer at International Sociological Association, and Social Outreach Coordinator at National Radio Project/Making Contact.

Genevieve Head-Gordon's expertise in digital marketing, team management, budgeting, and multi-channel acquisition strategies make her a valuable asset to any organization seeking growth and success in the competitive online space.

Highlights

Mar 18 · Search Engine Land
How to optimize paid search and Amazon campaigns for seasonality success - Search Engine Land
Oct 26 · Search Engine Land
Search Engine Land Awards Gala spotlights top performers in the SEO & SEM industry - Search Engine Land
Genevieve Head-Gordon
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Location

New York, New York, United States