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Geoff Schiller
Chief Revenue Officer — Campaign US 40 over 40 Honoree, Business Acceleration and Transformation Expert
Professional Background
Geoff Schiller is a strategic, people-first business executive with over 20 years of extensive experience in leading advertising sales and marketing strategy across the dynamic media landscape. Throughout his esteemed career, Geoff has honed his skills in fostering high-performing cultures and retaining top talent, a crucial attribute in today’s fast-paced business environment.
As a forward-thinking revenue leader, Geoff has a proven track record of successfully quarterbacking rapid business transformations that not only revitalize brands but also drive innovative new content partnerships. His efforts have consistently resulted in record-breaking revenue growth across various organizations, marking him as a notable figure in the industry.
Geoff's strategic prowess has been recognized on multiple occasions, including being named a CAMPAIGN US 40 OVER 40 Honoree in 2021. This prestigious accolade reflects his ability to blend accountability with empathy, champion equity and inclusion within the workplace, and harness the power of innovation—all vital elements that prepare media giants for the future.
Education and Achievements
Geoff Schiller graduated from the University of Florida with a Bachelor of Arts in Political Science. His educational background laid a solid foundation for his analytical and strategic thinking, essential traits for navigating the complexities of the advertising and media landscape.
His professional journey has seen him hold notable positions at various renowned media companies. Starting as an Account Executive at Excite Network, Geoff’s career expanded rapidly, showcasing his ability to adapt and lead in changing environments. He served as the Advertising Sales Manager at USATODAY.com and later took on roles such as Advertising Sales Manager-Northeast and Eastern Ad Director at People Magazine.
Geoff’s capabilities were further recognized by his promotion to Chief Sales Officer at Hearst Digital Media, where he developed strategic initiatives that significantly increased revenue. His transition to higher executive roles continued as he became the Global Chief Revenue Officer at POPSUGAR, where he further enhanced brand positioning and increased market share.
His subsequent role as Chief Revenue Officer at Group Nine Media allowed him to lead transformative strategies that consolidated their market presence. His tenure as Global EVP of Commercial & Sales Strategy at VICE Media was marked by innovative approaches that bridged traditional advertising with new media, thus reinforcing VICE’s standing in an ever-evolving industry. Most recently, as CRO at Vox Media, Geoff has continued to make notable impacts, driving the company towards achieving commendable financial milestones while implementing a culture focused on inclusivity and team cohesion.
Achievements
Geoff Schiller’s career is punctuated by numerous achievements that reflect his innate ability to lead and innovate. His recognition as a CAMPAIGN US 40 OVER 40 Honoree signifies his leadership style which is not just about numbers but also about making profound impacts on workplace culture.
He has navigated through the complexities of media transformations, leading teams to embrace change and seize new opportunities. With a clear vision for revenue growth and brand revitalization, Geoff has spearheaded campaigns that have garnered industry accolades and have set new standards for success.
Geoff’s approach to business is holistic, understanding that the success of a brand rests not only on external performance but also on internal strength. He emphasizes coaching and mentoring talent within organizations, striving to build teams that are resilient, innovative, and equipped for the challenges of the digital age.
Through a career that mirrors dedication, strategic insight, and a passion for people, Geoff Schiller stands as an exemplary role model in the advertising and media sectors. His commitment to fostering diversity, equity, and talent retention continues to shape the future of media through the leaders he inspires and the changes he champions.
