Sign In

George Kamps

Director of Product Management at Meta

George Kamps is the current leader of Facebook's core Ads Delivery team in London, overseeing the development of Meta's ad targeting, value optimization, and ads quality products globally. His team, responsible for 99% of Meta's global revenue, plays a significant role in driving revenue growth. Their focus includes advanced ads optimization products like Value Optimization and the launch of targeting automation products under the Advantage+ banner. In addition, the team conducts long-term experiments to study the impact of ad quality on consumer behavior and organic engagement.

George Kamps
Add to my network

Location

United Kingdom