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George Strakhov

European Strategy Director @ DDB Worldwide

George Strakhov is a prominent figure in the advertising industry, currently serving as the Chief Strategy Officer for DDB EMEA and the Global Strategy Director for McDonald's. He co-founded DDB FTW, which focuses on gaming and the metaverse, and also established RAND, a platform dedicated to Hybrid Creativity within the DDB network. His role encompasses a blend of business leadership, creative technology, and strategic development, assisting both local and international clients with their strategic needs, including business planning and communication strategies.1

Strakhov has a rich background in digital agencies and innovation consultancies, having spent over a decade in Moscow and Hong Kong before relocating to the Netherlands in 2017. His diverse client portfolio includes major brands like Carlsberg, Intel, Volkswagen, Coca-Cola, and Cirque du Soleil. Outside of his professional endeavors, he is an avid musician, rock climber, and a father of three.12

In recent discussions about the evolving landscape of advertising and technology, Strakhov has emphasized the importance of integrating AI tools into creative processes to enhance agency output and efficiency.2

Highlights

George Strakhov

Related Questions

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George Strakhov
George Strakhov, photo 1
George Strakhov, photo 2
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Location

Amsterdam, North Holland, Netherlands