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Gerhard Stochl
Culture | Community | Creativity
Gerhard Stochl is an accomplished creative leader with over twenty years of experience spanning the United States, Europe, and Asia. Throughout his career, Gerhard has been at the forefront of conceiving, producing, and managing campaigns, collaborations, and extensive partnerships with renowned global brands. He holds a Master of Professional Studies in Interactive Telecommunications from New York University, a Bachelor of Arts in Journalism from San Francisco State University, and an Associate of Arts in Journalism from Santa Monica College. Gerhard has held prominent roles in various organizations, including Co-Founder at Not A Consultancy, Head of Comms and Culture at Harry's, Inc., Brand Strategy Consultant at Harry's, Inc., Managing Director at Parley for the Oceans, Group Publisher at VICE Media, Publisher at VICE Media, Global Account Director at VICE Media, Account Director at VICE Media, Photographer and Creative Consultant at Stochlfoto, and Photographer and Editor at Limited Magazine.
Highlights
Speaking of the Euros, 16 years ago this week I found myself on the ground in my hometown of Vienna alongside a delegation from New York City's Chinatown Soccer Club. Austria was hosting Euro 2008 together with neighbors Switzerland and we were in town to officially launch our collaboration with Adidas, the Top Sala CSC. Based on a then relatively unkown indoor soccer model, this special edition shoe came housed in a custom box and also included a CSC zine celebrating New York soccer culture. For the launch we built out a temporary clubhouse in central Vienna that served as the homebase for the "CSC Makes Friends" exhibition. Traveling members of CSC worked on the layout as well as the construction of the space and for two weeks hosted screenings, talks, parties and friendly matches with local clubs. We also enjoyed a lot of those classic yellow Ottakringer cans alongside hundreds of locals. Many thanks to Oliver Kann, Liad Krispin, Katharina Boesch and Markus Kietreiber without whose trust and support none of this would have been possible.
It's a soccer-heavy week on this feed (and everywhere else it seems), with the European Championships kicking off in Germany today when the host nation takes on Scotland in Munich. Two decades ago I traveled to Portugal for Euro 2004 on a commercial assignment together with Andreas Tzortzis (thanks again Julie Igarashi), a tournament that provided a first good look at young talents like Wayne Rooney and Cristiano Ronaldo. It was an opportunity to soak up the atmosphere in a beautiful country where everyone was incredibly welcoming, no matter which team you supported. Here are a few photos shot during my time in Porto and Lisbon almost exactly 20 years ago.
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Kids enjoying the sunshine on a down day in Porto.
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The colors of Portugal where literally everywhere, seen here on a few balconies in Porto's old town.
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English fans flying their flags in Lisbon ahead of their team's quarterfinal match against the hosts.
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Before social media really took hold, print media still drove the narrative around the tournament with the British tabloids at the tip of the proverbial spear.
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The Czech Republic and Denmark faced off at the brand new Estádio do Dragão which was to become the new home of FC Porto following the tournament.
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Jan Koller celebrates his goal against Denmark alongside a Czech squad featuring the likes of Pavel Nedvěd, Tomáš Rosický, Milan Baroš and Petr Čech.
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Perhaps the shock result of the tournament occured when an unfancied Greek team coached by a German overcame a French all-star squad full of previous World Cup winners and European champions in Lisbon.
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The host nation's "Geracao de Ouro" overcame England's own Golden Generation in an epic clash that went all the way to penalties at Lisbon's Estádio da Luz after which the streets, squares and motorways were jam-packed with celebrating Portuguese locals until the early hours of the morning.
