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Geronimo Chala

Chief Client Officer at Rebag | Retail Executive, Team Building Expert

Geronimo Chala is the Chief Client Officer at Rebag, a luxury handbag resale company based in New York City.13 He has an extensive background in retail and luxury goods:

  1. Prior to Rebag, Chala was the Director of Retail for CH by Carolina Herrera and Purification Garcia, where he oversaw retail and e-commerce expansion in the U.S., leading to a $3.2M increase in EBITDA in 2018.1

  2. He previously worked at Tesla Inc. as the General Manager of the North East, responsible for growing the charging infrastructure for electric vehicles, sales and delivery, and Tesla Energy. Under his leadership, the NPS score for Sales and Delivery improved from 68% to 94.8%, and top-line revenue grew from $1.1 Billion to $1.6 Billion.1

  3. In 2014, Chala served as the Director of Retail at SMCP, building the North America portfolio for retail and improving sales strategy through omnichannel, which increased sales by 160%.1

At Rebag, Chala is focused on creating a strong end-to-end experience for customers, whether they're shopping in-store or online.4 His expertise in retail, team building, and luxury goods makes him well-suited for his role at Rebag, a company that aims to revolutionize the secondary market for luxury handbags.2

Related Questions

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Geronimo Chala
Geronimo Chala, photo 1
Geronimo Chala, photo 2
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Location

New York, New York, United States