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Giacomo Caranese

Jellysmack | HEC Lecturer | Co-founder @novlini®

Professional Background

Giacomo Caranese is an accomplished Revenue, Growth, and Product Manager with a robust entrepreneurial spirit. He co-founded novlini®, a cutting-edge social media agency that specializes in creating engaging short-form content tailored for platforms such as TikTok, Instagram Reels, and YouTube Shorts. His extensive experience in the digital landscape has equipped him with a unique perspective on effective marketing strategies and product management, making him a valuable asset in any team.

His career spans several key positions in high-growth environments. Previously, Giacomo served as the Revenue Operations Manager at Jellysmack, where he played a pivotal role in driving growth through innovative revenue strategies. His responsibilities included overseeing revenue generation processes and ensuring alignment with the company's strategic objectives. Furthermore, Giacomo's tenure at Jellysmack included various roles in product management and growth operations, showcasing his versatile skill set and ability to adapt to the dynamic nature of the tech and media industries.

Outside of his corporate achievements, Giacomo has contributed to academia as a Lecturer at HEC Paris, where he shared his insights and knowledge with aspiring business leaders, thereby shaping the next generation of professionals in the field. His passion for teaching and sharing knowledge also led him to create the podcast Grow(th)Up!, where he discusses topical issues related to growth, entrepreneurship, and product strategy with industry experts.

Education and Achievements

Giacomo boasts a strong academic foundation, with multiple degrees that have contributed to his understanding of management, economics, and governance. He studied for a Master's degree in Management - Programme Grande École at emlyon business school, which is known for developing leaders in the business world. Additionally, he obtained a Product Manager Certification™ at Product School, further solidifying his expertise in product management principles, best practices, and methodologies.

Further enriching his educational background, Giacomo completed a Master in International Business, Globalization, and Governance at Sciences Po Lyon. This program enhanced his understanding of global markets and business behaviors, preparing him to navigate complex business environments.

He began his higher education journey with a Bachelor’s degree in Law, Economics, and Management, where he focused on public administration at Université Lumière Lyon 2. This multidisciplinary approach to education combines legal, economic, and managerial perspectives, giving him a comprehensive grasp of various fields crucial for effective decision-making and strategic planning.

Giacomo also has a strong foundation in mathematics, having completed Scientific Baccalauréat with a specialty in Mathematics at Lycée Henri IV. Furthermore, he went through Higher Business School Preparatory Classes (classe préparatoire HEC) at Ipesup, which are designed to prepare students for rigorous business school entrance exams, further sharpening his analytical and strategic thinking skills.

His early education includes the Brevet des collèges, which he earned at Collège Jean-Baptiste Poquelin in Paris.

Achievements

Throughout his career, Giacomo has achieved numerous milestones that demonstrate his commitment to excellence in business and education. His role in co-founding novlini® was particularly significant; the agency quickly gained recognition for its innovative approach to short-form content creation, catering to the growing demand for engaging social media marketing. This venture reflects his entrepreneurial mindset and his ability to identify and capitalize on emerging trends in media consumption.

During his time at Jellysmack, Giacomo made substantial contributions as a Growth Project Manager - CEO Office, where he was responsible for implementing strategies that enhanced the company's market performance. His expertise in growth operations further allowed him to optimize various processes, resulting in improved revenue outcomes and accelerated company growth cycles.

Giacomo's involvement with BEELYS, the Centre d'Entrepreneuriat Lyon Saint-Etienne, as a speaker indicates his commitment to nurturing the entrepreneurial ecosystem by sharing his experiences with budding entrepreneurs and helping them navigate their journeys.

Each position he has held has contributed to his reputation as a dynamic leader capable of driving growth, managing products successfully, and offering invaluable insights into market trends. His commitment to lifelong learning and professional development is evident in his diverse educational background and active participation in industry conversations through his podcast and speaking engagements.

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Highlights

Mar 19 · linkedin

If you're creating videos on TikTok and want to speed things up, I've got a new toy for you 🤓.

Feel free to send me a message to find out more 🙌.

——————

Si vous créez des vidéos sur TikTok et que vous voulez accélérer, j’ai un nouveau joujou pour vous 🤓.

N’hésitez pas à m’envoyer un petit message pour en savoir plus 🙌.

Giacomo Caranese
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Location

Paris, Île-de-France, France