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Giancarlo Melaro

Client Service Director at Changee

Giancarlo Melaro is a seasoned professional with over 14 years of expertise in integrated communication, specializing in Digital, Above the Line (ATL), and Below the Line (BTL) strategies. With a background in Economics, Business Administration, and Marketing from Libera Università Internazionale degli Studi Sociali Guido Carli, Giancarlo has developed a solid foundation for his career.

In his role as Client Service Director at Brand Portal, now known as Changee, Giancarlo demonstrated strong project management skills and the ability to generate interest, enthusiasm, and drive through a practical and common-sense approach.

Having held positions including Account Director, Account Manager, and Account Executive at top agencies like Brand Portal and Publicis, Giancarlo has a wealth of experience in managing client relationships, overseeing campaigns, and delivering successful integrated communication strategies.

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Location

Rome, Lazio, Italy