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Graham Harvey
Graham Harvey is a Senior Partner at Lippincott, a global creative consultancy, based in Sydney, Australia.13 He specializes in brand strategy, brand platform development, identifying white-space opportunities, experience innovation, and analytics.1
Career Journey
Graham initially aspired to be a diplomat but pursued management consulting instead. He worked extensively in this field, which involved extensive travel and long work hours.1 Later, he was approached by Oliver Wyman to join their investment banking and asset management consulting team in Asia, which introduced him to Lippincott, their brand and innovation arm.1
Role at Lippincott
At Lippincott, Graham has been involved in transforming some of the world's leading brands, including a major Australian superannuation fund.1 In September 2022, along with his colleague Dan Vasconcelos, he opened Lippincott's first Sydney office, demonstrating the company's commitment to Australian businesses.12
Recent Projects
Graham has been working on significant projects in Australia, including:
- The launch of Lippincott's "Building Go-To Brands in Australia" report, aimed at helping Australian brands succeed in the current market.2
- Leading the branding of the newly formed Adelaide University, addressing the challenges of combining two established universities into a single, forward-facing brand.4
Graham Harvey's expertise in brand strategy and his leadership in Lippincott's expansion into the Australian market have positioned him as a key figure in the branding and consulting industry in the Asia-Pacific region.



