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Graziela Maciel
CEO Ateliê Mude-me Co Founder Casa Cosmo Consultora de Estilo
Professional Background
Graziela Maciel is an accomplished Marketing and Branding Consultant, driven by her deep passion for fashion and sustainable practices. As the creator of Ateliê Mude-me, she has carved out a niche in sustainable fashion and upcycling, advocating for an eco-friendly approach within the industry. Her work focuses on providing thoughtful and innovative solutions that bridge the gap between style and sustainability.
At Ateliê Mude-me, Graziela not only works with materials to create unique fashion pieces but also serves as a consultant for individuals keen on understanding their personal style. Her Conscious Style Consulting service is designed for clients who wish to explore sustainable alternatives in their fashion choices. With a keen eye for detail and an understanding of the evolving market, Graziela guides clients towards making impactful shopping decisions that align with a greener lifestyle.
In addition to her consultancy work, Graziela plays a significant role in supporting small brands. She specializes in helping these businesses formulate sustainable and economically viable strategies, ensuring they thrive in a competitive marketplace. By focusing on sustainability, Graziela aids these brands in building a loyal customer base that appreciates ethical consumption.
Graziela is also a Co-Founder of Casa Cosmo, a collaborative space devoted to fostering creativity and supporting sustainable economic growth. This initiative highlights her commitment to not only her personal career but to the broader community, as it brings together like-minded individuals and organizations to promote sustainable development within the creative economy.
Education and Achievements
Graziela's educational foundation is rooted in her studies at Faculdade de Tecnologia Senac, where she pursued a degree in Marketing. This academic background has provided her with valuable knowledge and skills that inform her consultancy practices and innovative approach to branding and marketing.
With a rich professional history, Graziela has worked across various roles that have honed her expertise in marketing and social media production. Her previous experience includes working as a Marketing Consultant at Ateliê Mude-me, where she developed strategies tailored to the sustainable fashion sector, and as a Social Media Producer in a home office environment, where she mastered the art of digital marketing and online engagement.
Her career trajectory includes a fruitful tenure as a Sales Consultant at GEP, a role that allowed her to refine her sales strategies, and as a Digital Marketing Consultant at Estética Raffinata, where she was pivotal in creating engaging content that resonated with target audiences. Graziela also gathered hands-on experience in social media management as an Analyst at Planit.AG, and she began her career as an Event Assistant at Margarida Muller Eventos Sociais, which helped her develop exceptional organizational skills and an eye for detail.
Achievements
Throughout her career, Graziela Maciel has achieved notable recognition for her impactful contributions to sustainable fashion and marketing. Her dedication to fostering sustainable practices within the fashion industry exemplifies her commitment to environmental consciousness. By launching Ateliê Mude-me and developing her Conscious Style Consulting services, she has positioned herself as a thought leader in sustainable fashion—proving that style does not have to come at the expense of the planet.
Moreover, as a co-founder of Casa Cosmo, Graziela has played an essential role in establishing a collaborative environment that nurtures creativity while promoting sustainable economic practices. This initiative not only supports her professional endeavors but also creates opportunities for others to engage in sustainable living, showcasing her leadership and passion for the cause.
In summary, Graziela Maciel is a dynamic and dedicated consultant in the realm of marketing and branding, with a steadfast commitment to creating sustainable solutions in fashion. Her extensive background in marketing and her proven track record in consulting continue to influence the industry positively. Through her innovative work at Ateliê Mude-me and Casa Cosmo, Graziela is inspiring a new wave of consciousness in consumption—and demonstrating that a commitment to style, quality, and sustainability can coexist beautifully.
