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Gretchen Hoechner
Mid-Enterprise Account Executive @ League - Corporate Wellness Educator - Employee Engagement Consultant - Speaker
Professional Background
Gretchen Hoechner is a seasoned Account Executive with a passion for healthcare and wellness. Currently, she plays a pivotal role at League, a technology-focused health company that provides a robust health operating system aimed at driving the digital transformation within the healthcare sector. In her capacity as Account Executive, Gretchen is responsible for spearheading new sales initiatives and business development efforts across the North and Southeast regions of the United States. Her expertise lies in delivering innovative benefits navigation solutions, wellness initiatives, and communication strategies tailored for employers, which ultimately enhances the overall healthcare and benefits experience for mid-enterprise clients.
Gretchen's journey in the healthcare and wellness industry began with her tenure at Vitality as Sales Director. In this role, she had the opportunity to collaborate closely with benefits brokers, consultants, and HR teams to drive new sales growth and facilitate the expansion of Vitality’s services. Vitality is renowned for its incentive-based wellness programs designed to integrate seamlessly into employer benefits offerings, promoting healthier lifestyles among employees.
Before her impactful role at Vitality, Gretchen served as a Senior Wellness Specialist at Change Healthcare. In this capacity, she was instrumental in creating and executing a comprehensive company-wide wellness program. Her accomplishments included successfully merging wellness initiatives from the legacy McKesson program with those at Change Healthcare, impacting over 13,500 employees and their spouses in an impressive 100 locations across three countries. Gretchen's innovative mindset and strategic deployment of benefit programs greatly contributed to enhancing employee engagement and promoting well-being within the workplace.
Prior to her significant contributions at Change Healthcare, Gretchen enhanced her expertise as a Consumer Experience Consultant at Humana. In this role, she effectively partnered with sales and account management teams to establish corporate wellness programs that improved company culture, reduced turnover, and minimized healthcare claims costs. Her efforts were particularly focused on serving clients ranging from small businesses to larger enterprises with employee counts of up to 1,500 in Tennessee.
Education and Achievements
Gretchen Hoechner's academic journey laid a robust foundation for her career in sales and wellness. She earned her Bachelor of Arts (BA) in Advertising with a focus on Business and Sales from Western Kentucky University. Additionally, she undertook undergraduate studies in Business and Sales at the University of Kentucky, honing her skills in advertising and establishing a strong business acumen that would serve her well in her professional endeavors.
In 2016, Gretchen also earned her Certified Personal Trainer credential. This achievement underscores her commitment to personal wellness and reinforces her role as an advocate for holistic wellness, both within her professional capacity and beyond. Over the past eight years, she has cultivated her reputation as a knowledgeable wellness specialist outside of a corporate setting, often sought after by friends and family for health and wellness advice.
Community Engagement and Personal Interests
Gretchen is deeply engaged in her community and enjoys contributing her time to various volunteer activities at her local church. She embraces opportunities to connect with others and often takes lead roles in community wellness events and initiatives.
In her personal life, Gretchen loves to explore the natural beauty of Tennessee, particularly its stunning waterfalls and hiking trails. A self-proclaimed foodie, she enjoys discovering new culinary experiences in the Nashville restaurant scene. She also harbors a passion for travel, eagerly seeking out new destinations to explore and cultures to experience, which adds to her rich tapestry of life experiences.
Gretchen’s diverse career trajectory, commitment to wellness, and enthusiasm for community engagement encapsulate the essence of a dedicated professional who not only strives for success in her career but also seeks to make a lasting positive impact in the lives of others.
