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Gustavo Engstrom
UX Product Designer
Professional Background
Gustavo Engstrom is a distinguished creative designer known for his empathic approach to design and his impressive ability to deliver impactful products and digital solutions. With a multifaceted career spanning various industries and devices, Gustavo has contributed to both international enterprises and innovative startups alike. His extensive professional background is complemented by a robust engineering foundation, enabling him to navigate the technical aspects of product design seamlessly.
Gustavo currently serves as a Senior Product Designer at Roche, where he applies his rich skill set to enhance usability and user experience across a range of healthcare digital solutions. His earlier roles include a wealth of experience as a UX/UI Designer in self-employed capacities, as well as a Senior UX Designer at Nordic Usability GmbH, and a Senior Interaction Designer at Oracle. These roles highlight his capability to lead projects with a focus on user-centered design (UCD), ensuring that every product resonates well with its users.
Before joining Roche, Gustavo took immense strides in the UX field as a UX Researcher at Orange España and as a UX consultant at Everis. His entrepreneurial spirit shined through during his tenure as a UX Entrepreneur at Engxperience, where he explored innovative solutions and fostered new ideas in the UX landscape. Gustavo's dynamic career reflects a profound commitment to understanding user needs and translating them into practical, user-friendly designs.
Education and Achievements
Gustavo holds a Bachelor's Degree in Computer Systems Engineering from the renowned Tecnológico de Monterrey, a testament to his solid technical background that complements his design expertise. Alongside his degree, he has further enriched his knowledge by studying gamification through the Signature Track program at the prestigious University of Pennsylvania’s Wharton School. This combination of engineering education and specialization in gamification equips Gustavo with a unique perspective on user experience design, blending technical prowess with creative flair.
Gustavo's approach to design is rooted in a passion for transforming complexity into simplicity. He embraces user-centered design principles as a fundamental part of his daily practice, integrating a data-driven approach with a focus on empathy. This allows him to connect profoundly with users, understanding their needs and delivering products that not only meet but exceed their expectations. His innate ability to foster a user-centric mindset within his teams enhances collaboration and drives innovation across projects.
Notable Achievements
Throughout his career, Gustavo has received recognition for his ability to bridge the gap between user experience and technology. His work has consistently contributed to improved product usability and satisfaction, resulting in positive feedback from clients and end-users alike. At Roche, he has played a key role in launching successful product iterations that align with both business goals and user needs. His contributions are a blend of creativity, technical skill, and an innate understanding of user behavior, making him a revered figure in the UX community.
Gustavo is not only committed to personal and professional growth but also to mentoring upcoming designers in the field. By sharing his insights, experiences, and methodologies, he not only elevates his colleagues but contributes to the larger design community. His belief in the mutual relationship between design, technology, and empathy positions him as a thought leader in the industry, inspiring others to follow his lead in creating user-friendly solutions.
Tags
Creative designer
User-centered design
Digital solutions
Product design
Empathy in design
Technical consulting
UX/UI Design
Gamification
Engineering background
International enterprises
Startups
Leading design projects
